Remote B2B Marketing Lead — GRC & Cybersecurity

Workstreet; Northern (KY); Hybrid; USD 90,000 - 130,000; Full time

Benefits offered by this job

Career Development

Competitive Compensation

Growth Opportunities

Remote-first Culture

Job summary

Workstreet is seeking a hungry, high‑velocity Marketing generalist to own strategy and execution across GTM, content, and demand in a fast‑growing cybersecurity and GRC space. You will coordinate with sales, experts, and leadership to accelerate growth while managing external agencies to scale our marketing efforts.

You’ll report to the CRO and partner with cross‑functional teams to refine ICPs, messaging, and assets, delivering high‑impact campaigns and content at pace.

Qualifications

• 4+ years of marketing experience at early-stage B2B SaaS companies.
• Experience managing external agencies, freelancers, and contractors.
• Ability to unpack dense cybersecurity and GRC concepts.
• High-velocity operator with startup mindset who can move fast.

Responsibilities

• Refine positioning against traditional GRC firms.
• Develop messaging around our Vanta partnership advantage.
• Ensure ICP-aligned public messaging for target segments.
• Audit and refresh customer-facing materials such as website and decks.
• Create customer case studies and success stories.
• Develop sales collateral and one-pagers for offerings.
• Own events, partner and field marketing, and campaigns.
• Source and manage external agencies for content, ads, and SEO.
• Coordinate with writers and designers to execute campaigns.
• Manage agency relationships and ensure brand alignment.

Skills

B2B marketing

Agency management

Content strategy

GRC cybersecurity

Tools

HubSpot

Job description

Workstreet is seeking a hungry, high‑velocity Marketing generalist to own strategy and execution across GTM, content, and demand in a fast‑growing cybersecurity and GRC space. You will coordinate with sales, experts, and leadership to accelerate growth while managing external agencies to scale our marketing efforts.

You’ll report to the CRO and partner with cross‑functional teams to refine ICPs, messaging, and assets, delivering high‑impact campaigns and content at pace.