Strategic Marketing Consultant

CyberTheory; New York (NY); On-site; USD 110,000 - 165,000; Full time

Job summary

CyberTheory is seeking a Strategic Marketing Consultant to drive enterprise growth by turning marketing strategy into commercial opportunities. You’ll engage with senior marketers and shape tailored marketing solutions from initial conversation through close.

You’ll manage the full client acquisition cycle, lead discovery, build compelling proposals, and collaborate with cross-functional teams to deliver high-impact programs in cybersecurity and enterprise technology.

Qualifications

• 4–7+ years in media, marketing, or advertising.
• Experience in sales-facing roles (planning or account management).
• Strong knowledge of integrated marketing programs (content, demand gen, events, digital/media).

Responsibilities

• Own the full client acquisition cycle from engagement through close.
• Manage inbound leads and supplement pipeline with outbound efforts.
• Lead discovery conversations to uncover objectives and success metrics.
• Develop proposals, RFP responses, and presentations that articulate value.
• Design multi-channel marketing programs including demand generation and events.
• Collaborate with marketing, content, delivery, and operations teams to ensure execution.
• Bridge client needs with internal capabilities and industry insights.

Skills

Sales

Marketing

Account Management

Client relations

Proposal development

Content marketing

Demand generation

Digital campaigns

Job description

CyberTheory, is a data-driven, full-service cybersecurity marketing advisory firm, powered by ISMG.

We partner with cybersecurity vendors and enterprise technology brands to develop and execute marketing strategies that drive measurable growth, enhance brand authority, and accelerate go-to-market outcomes. From advisory and content strategy to account-based marketing and integrated campaigns, CyberTheory helps clients convert insight into impact.

The Opportunity

We’re searching for a Strategic Marketing Consultant to drive enterprise growth within our marketing advisory firm, helping convert high-value inbound demand into long-term client partnerships. You’ll engage with senior marketers and leaders across the cybersecurity industry, while building a foundation for continued growth within a fast-scaling global business.

This opportunity is ideal for someone who understands how to translate marketing strategy into commercial opportunities. You'll operate in a highly consultative sales role, serving as a strategic advisor to prospective clients as you shape tailored marketing solutions aligned with their business goals, and guide opportunities from initial conversation through close.

What You’ll Do

• Own the full client acquisition cycle from initial engagement through negotiation and close
• Manage and convert a steady flow of inbound enterprise leads, while supplementing the pipeline with targeted outbound efforts
• Lead discovery conversations to uncover client objectives, challenges, and success metrics
• Build trust with marketing and business stakeholders across cybersecurity and enterprise technology organizations
• Develop compelling proposals, RFP responses, and presentations that clearly articulate value and differentiation
• Design customized, multi-channel marketing programs including demand generation, content, digital campaigns, and event sponsorships
• Partner with marketing, content, delivery, and operations teams to shape solutions and ensure seamless execution
• Act as the bridge between client needs and internal capabilities
• Leverage industry knowledge and insights to proactively engage new opportunities

What You Bring To The Table

• 4-7+ years of experience in media, marketing, or advertising, ideally with exposure to both planning and sales
• Background in roles such as Sales Planner, Account Manager, or Account Executive, with progression into client-facing commercial responsibilities
• Strong understanding of integrated marketing programs (content, demand gen, events, digital/media)
• Experience building sales materials, proposals, or media plans aligned to client objectives
• Comfortable leading client conversations and guiding deals forward with confidence and structure
• Strong attention to detail and ability to manage multiple opportunities simultaneously
• Collaborative mindset with the ability to work cross-functionally
• Interest in or exposure to cybersecurity, enterprise technology, or B2B marketing is a plus

Why This Role

This is a unique opportunity to step into a role that sits at the intersection of marketing strategy and commercial execution—with access to a strong inbound engine and the ability to shape high-impact, enterprise-level programs.