Regional Vet Channel Growth Leader – Great Lakes

Trupanion; Detroit (MI); Hybrid; USD 105,000 - 135,000; Full time

Benefits offered by this job

Full medical, dental, and vision

Paid time off & holidays

Pet health insurance for employee

Office amenities in Seattle

Job summary

Trupanion is seeking a Regional Sales Director for the Vet Channel in the Great Lakes region to lead field strategy, grow veterinary partnerships, and drive enrollment performance across multi-territory accounts.

You will collaborate with Territory Partners and cross-functional teams, coach hospital staff, and expand partnerships while traveling roughly 70% of the time to achieve ambitious regional goals.

Qualifications

• 5+ years in sales leadership, managing distributed teams or multi-region operations.
• 5+ years of experience building B2B partnerships (veterinary industry preferred).
• Proven track record of achieving or exceeding territory sales goals.

Responsibilities

• Lead the execution of field strategy to drive revenue and partnership expansion within the assigned region.
• Partner with Territory Partners to coach, support, and influence hospital staff and leadership to drive enrollment performance.
• Build and maintain strong relationships across veterinary hospitals and internal teams.
• Conduct frequent in-field visits (60–70% travel) to develop, coach, and evaluate regional opportunities.
• Monitor performance data to identify trends, adjust strategies, and optimize sales effectiveness.
• Lead strategic planning for territory goals and partnerships to maximize regional performance.
• Track success through key metrics including hospital engagement, same-store sales, partner experience, and claims efficiency.
• Collaborate with marketing, operations, and training teams to launch effective campaigns and tools.
• Serve as the primary point of contact for Territory Partners, ensuring clear communication, timely information sharing, and actionable feedback.

Skills

Sales leadership

B2B partnerships

Data-driven selling

CRM proficient

Field leadership

Tools

Dynamics

Portatour

Tableau

Job description

Trupanion is seeking a Regional Sales Director for the Vet Channel in the Great Lakes region to lead field strategy, grow veterinary partnerships, and drive enrollment performance across multi-territory accounts.

You will collaborate with Territory Partners and cross-functional teams, coach hospital staff, and expand partnerships while traveling roughly 70% of the time to achieve ambitious regional goals.