Regional Sales Analyst

Happy Global Inc.; Texas; On-site; USD 65,000 - 90,000; Full time

Job summary

Happy Global Inc. is seeking a Regional Execution Officer to transform our channel strategy into tangible regional sales growth and improved end-customer satisfaction through data-driven action.

You will monitor regional sales metrics, identify issues, and deliver actionable insights while executing frontline activities in stores and with wholesalers. The role requires strong field execution, a keen understanding of retail dynamics, and excellent collaboration across departments to ensure

Qualifications

• Data-driven and analytical mindset.

Responsibilities

• Monitor regional sales data, end-point sell-out, wholesale and store performance daily.
• Produce weekly/monthly regional briefs highlighting issues and actionable leads.
• Visit VIP/chain stores to inspect displays, shelf placement, and testers.
• Coordinate regional promotional gifts and collect feedback from stores and wholesalers.
• Engage with secondary wholesalers to explain policies and campaigns.

Job description

You are the "regional execution officer of headquarters' strategy" and the "nerve endings of the frontline battlefield." Your core value lies in transforming the company's channel strategy into actual regional market sales volume and end-customer satisfaction through efficient data analysis and solid frontline operational actions.

II. Core Responsibilities

• Data Analysis & Insights
• Responsible for daily monitoring and preliminary analysis of regional sales data, end-point sell-out, wholesale, and store customer performance.
• Independently produce weekly/monthly regional business briefs, using data to pinpoint issues (e.g., regional differences in product preference, abnormal sell-out at key accounts), providing actionable leads rather than simple reporting of results.
• As a company representative, regularly visit VIP/chain stores. Core actions include:
• Inspect and optimize product display, shelf placement rate, and tester placement;
• Coordinate the distribution of regional promotional gifts, and collect feedback from stores and wholesale customers.
• Proactively connect with secondary wholesalers, communicate company policies, assist their sales teams in understanding campaign details, and collect downstream terminal information.
• Promotional Activity Execution
• Coordinate various promotional activities within the region (targeting wholesalers or stores), responsible for advance preparation, material distribution, process tracking, performance collection and review, ensuring "last mile" execution is in place.

III. Position Requirements:

• Strong execution ability; willing to accept high-frequency offline store visits (70% of time spent in the field), and can solidly complete standardized execution actions.
• Data-savvy and analytical; able to quickly learn data systems, identify business problems from sales data and translate them into execution actions.
• Familiarity with retail terminals is preferred; experience working in or interfacing with convenience stores or FMCG stores is preferred; understanding of store operations and customer behavior.
• Good communication and service awareness, amiable personality, skilled at building trust with stores, with cross-departmental collaboration and problem-solving abilities.