Regional Oncology Marketing Leader - KOL & Field Programs

Bayer; Freehold (NJ); On-site; USD 162,000 - 243,000; Full time

Benefits offered by this job

Health care

Retirement plan

Paid time off

Job summary

Bayer is seeking an Associate Director of Oncology Regional Marketing to lead field-based marketing activities for NUBEQA and XOFIGO across the Northeast, including Boston and NYC. You will engage key opinion leaders, manage regional conventions, oversee speaker bureaus, and drive marketing initiatives in collaboration with cross-functional teams.

The role requires 5–7 years in pharma/biotech with 2+ years in customer-facing roles, a Bachelor's degree, and strong communication and

Qualifications

• Bachelor's degree required.
• Minimum 5–7 years in pharma/biotech with 2+ years in customer-facing roles.
• Excellent communication and relationship-building skills.
• Ability to travel regionally (Northeast).
• Proven sales or project management success.

Responsibilities

• Engage KOLs and manage relationships to support brand strategy.
• Lead regional conventions and speaker programs aligning with TLs and brands.
• Own and drive marketing initiatives and advisory boards.
• Foster field partnerships to enable regional business plans.
• Collaborate with cross-functional teams to deliver campaigns and insights.

Skills

KOL engagement

Relationship management

Communication skills

Cross-functional collaboration

Driver's license

Project management

Strategic thinking

Education

Bachelor's degree

Job description

Bayer is seeking an Associate Director of Oncology Regional Marketing to lead field-based marketing activities for NUBEQA and XOFIGO across the Northeast, including Boston and NYC. You will engage key opinion leaders, manage regional conventions, oversee speaker bureaus, and drive marketing initiatives in collaboration with cross-functional teams.

The role requires 5–7 years in pharma/biotech with 2+ years in customer-facing roles, a Bachelor's degree, and strong communication and