Regional Oncology Marketing Director

AstraZeneca; Chicago (IL); Presencial; USD 194.000 - 291.000; Jornada completa

Descripción de la vacante

AstraZeneca is seeking an Associate Director of Regional Marketing Hematology in the Great Lakes region. You will lead regional oncology marketing, engaging 35–50 national and regional external scientific experts, translating customer insights into brand strategy and delivering initiatives aligned with the Brand Strategic Plan.

You will collaborate with field sales leaders and Brand teams to craft local campaigns, and oversee advisory boards and projects, ensuring MLR-reviewed assets and

Formación

• Bachelor’s degree and at least 8 years of experience in the pharmaceutical or healthcare industry, including pharmaceutical marketing experience.
• Strong oncology business acumen, including care delivery, payers, group purchasing organizations, precision medicine and organized oncology customers.
• Advanced interpersonal and scientific communication skills to engage experts, ask challenging questions and develop brand advocacy.
• Ability to identify regional marketing opportunities and manage complex projects with agency or vendor partners.
• Demonstrated cross-functional leadership with Sales, Medical Affairs and Brand Marketing, with the ability to translate insights into strategic decisions.
• Experience with MLR review, operational planning and budget management.
• Willingness to undertake more than 50% overnight travel, including evening and weekend conferences when necessary.

Responsabilidades

• Develop and implement regional marketing plans aligned with the Brand Strategic Plan and local market opportunities.
• Build relationships with 35–50 national and regional ESEs through live and virtual engagement, scientific discussions and congress activities.
• Generate actionable insights through expert discussions, consultancies and advisory boards, and share findings with Brand and Medical colleagues.
• Partner with field sales leaders and Brand teams to develop local campaigns and peer engagement initiatives for healthcare professionals.
• Lead advisory boards and regional projects with agency and vendor partners, taking promotional assets through Medical, Legal and Regulatory (MLR) review.
• Manage program budgets, timelines and compliance, and develop an annual operational plan aligned with brand priorities.

Conocimientos

Oncology business acumen

Leadership / cross-functional

Interpersonal communication

Project management

Stakeholder engagement

Educación

Bachelor’s degree

MBA (Desirable)

Descripción del empleo

AstraZeneca is seeking an Associate Director of Regional Marketing Hematology in the Great Lakes region. You will lead regional oncology marketing, engaging 35–50 national and regional external scientific experts, translating customer insights into brand strategy and delivering initiatives aligned with the Brand Strategic Plan.

You will collaborate with field sales leaders and Brand teams to craft local campaigns, and oversee advisory boards and projects, ensuring MLR-reviewed assets and