Regional Marketing Lead — Northeast & Canada

Socket.dev; United States; Remote; USD 150,000 - 200,000; Full time

Job summary

Neo4j is seeking a Sr. Regional Marketing Manager to own regional strategy and execution across Northeast/Canada and the Mid-Atlantic/Southeast.

This senior individual contributor role drives pipeline by building regional plans, testing ideas, and leading cross-functional collaboration to achieve business goals. The position requires 10+ years in B2B SaaS marketing, strong analytics, and proven ability to own budgets, partnerships, and campaigns.

Qualifications

• Bachelor's degree in Marketing, Business, or a related field.
• 10+ years of field, regional, or demand generation marketing experience, ideally in B2B SaaS or enterprise tech.
• Proven track record in building regional marketing strategy from the ground up.

Responsibilities

• Own and drive the regional field marketing strategy for the Northeast/Canada and Mid-Atlantic/Southeast regions, translating goals into a plan.
• Plan and run integrated regional campaigns to build and accelerate pipeline.
• Define and track regional KPIs and report on performance; adjust plans based on results.
• Build regional presence through events, thought leadership, and local activities.
• Manage partner and SI engagement to create joint regional programs and pipeline value.
• Oversee regional budget, forecast spend, and ROI, reallocating when needed.
• Collaborate with sales, product marketing, and corporate marketing to keep execution aligned.

Skills

Field marketing

Demand generation

Campaign management

Budgeting

Analytics

Cross-functional leadership

Executive collaboration

Travel willingness

Education

Bachelor's degree in Marketing or related field

Tools

Salesforce

Marketo

Splash

Asana

Job description

Neo4j is seeking a Sr. Regional Marketing Manager to own regional strategy and execution across Northeast/Canada and the Mid-Atlantic/Southeast.

This senior individual contributor role drives pipeline by building regional plans, testing ideas, and leading cross-functional collaboration to achieve business goals. The position requires 10+ years in B2B SaaS marketing, strong analytics, and proven ability to own budgets, partnerships, and campaigns.