Regional Marketing Field Coordinator: Travel‑Ready Campaigns

Lennar; Charleston (SC); On-site; USD 42,000 - 62,000; Full time

Benefits offered by this job

Health insurance (Medical, Dental, and

Job summary

Lennar is seeking a Regional Marketing Field Coordinator to serve as the on-the-ground marketing partner for divisional initiatives. You will support local community execution, assist New Home Consultants, and align with regional marketing efforts to ensure brand-consistent results.

You will coordinate signage, photography, and color selections while traveling weekly to assigned divisions. The role requires strong organization, communication, and familiarity with MLS, Canva, and Airtable.

Qualifications

• Bachelor of Science or Arts degree or equivalent preferred; High school diploma or GED required.
• 0–2 years of experience required.
• Proven work experience as a Marketing Coordinator.
• Proficiency with Microsoft Office applications.
• Willingness to travel weekly within assigned division/market.
• Familiar with digital tools and platforms (MLS, Canva, Airtable).

Responsibilities

• Serve as the primary marketing resource for Sales leaders and NHCs in the field.
• Fulfill NHC requests for flyers and collateral to support sales activity in partnership with regional teams.
• Support Quick Move-In homes with accurate signage, monitor MLS listings, and oversee community photography.
• Oversee exterior/interior color selection updates.
• Coordinate, track, and maintain signage inventory across divisions.
• Partner with approved signage vendors for installs, removals, and updates.
• Manage and organize the marketing closet with current branded materials.
• Plan and execute on-site logistics for local marketing events including grand openings, broker events, sales promotions, and open house weekends.
• Support national and regional campaign rollouts at local community level.
• Oversee community launch execution, including WHC office setup with regional/national teams, SGT install/removal, and basic office systems.
• Support regional content teams with photography requests for homes, models, local area, and lifestyle shots.
• Act as a liaison between sales, operations, and the regional marketing team to ensure flawless execution.

Skills

Organization & time management

Communication skills

Interpersonal skills

Travel readiness

Education

Bachelor’s degree or equivalent preferred

High school diploma or GED required

Tools

MLS

Canva

Airtable

Microsoft Office

Job description

Lennar is seeking a Regional Marketing Field Coordinator to serve as the on-the-ground marketing partner for divisional initiatives. You will support local community execution, assist New Home Consultants, and align with regional marketing efforts to ensure brand-consistent results.

You will coordinate signage, photography, and color selections while traveling weekly to assigned divisions. The role requires strong organization, communication, and familiarity with MLS, Canva, and Airtable.