Regional Field Marketing Lead, US West & Canada

Veeam Software; San Jose (CA); Hybrid; USD 120,000 - 180,000; Full time

Job summary

Veeam Software in the US West & Canada region seeks a Senior Regional Field Marketing Manager to lead the regional plan, manage the budget, and drive pipeline in collaboration with Sales, Channel, and global marketing teams. You will own integrated campaigns across ABM, events, webinars, and partner programs, coordinate with GSIs, VARs, and cloud partners, and report on ROI and pipeline impact.

This senior, execution-and-strategy hybrid role requires strong cross-functional influence and a track

Qualifications

• 8+ years in B2B field marketing, demand generation, or partner marketing.
• Experience owning regional or segment budgets and MDF/co-op programs.
• Track record of measurable pipeline contributions.
• Strong stakeholder management with senior sales leaders.

Responsibilities

• Own the regional field marketing plan and budget for US West & Canada.
• Translate territory priorities into marketing programs with sales leadership.
• Plan and execute integrated campaigns (ABM, events, webinars, trade shows).
• Develop joint initiatives with GSIs, VARs, cloud partners and regional integrators.
• Coordinate cross-functionally and report on ROI and pipeline impact.

Skills

B2B field marketing

Budget management

Campaign execution

ABM programs

ROI reporting

Stakeholder management

Partnership marketing

Leadership

Education

Bachelor's degree in marketing or related field

Job description

Veeam Software in the US West & Canada region seeks a Senior Regional Field Marketing Manager to lead the regional plan, manage the budget, and drive pipeline in collaboration with Sales, Channel, and global marketing teams. You will own integrated campaigns across ABM, events, webinars, and partner programs, coordinate with GSIs, VARs, and cloud partners, and report on ROI and pipeline impact.

This senior, execution-and-strategy hybrid role requires strong cross-functional influence and a track