Regional Experiential Activation Lead

UNAVAILABLE; Dallas (TX); On-site; USD 85,000 - 95,000; Full time

Job summary

JetFuel is looking for a regional field marketing leader to plan, coordinate and oversee on- and off-premise sampling programs across multiple markets. You will partner with sales, distributor and agency teams to ensure flawless execution that meets client standards.

You will manage Area Managers, track KPIs, and drive regional growth while aligning with brand guidelines and regulatory requirements. This role requires travel and a dynamic, results-focused mindset.

Qualifications

• 3-5+ years of experiential or field marketing experience, including managing field teams across multiple markets.
• Strong leadership, communication, and organizational skills.
• Proficient in Microsoft Office (Excel, PowerPoint, Word, Outlook).
• Ability to travel across the region as needed, including overnight travel.

Responsibilities

• Lead regional planning, coordination and performance of all on- and off-premise sampling programs across multiple markets.
• Serve as the go-to contact across a region, partnering with sales and agency teams to ensure programs meet client standards.
• Coordinate activity, KPI tracking and budget across markets.
• Recruit, onboard and train Area Managers and ensure staffing levels and coverage across the region.
• Monitor field insights and share learnings with leadership and clients.

Skills

Leadership

Communication

Organizational skills

Data interpretation

Analytical skills

Team management

Field marketing

Microsoft Office

Travel

Tools

Excel

Job description

JetFuel is looking for a regional field marketing leader to plan, coordinate and oversee on- and off-premise sampling programs across multiple markets. You will partner with sales, distributor and agency teams to ensure flawless execution that meets client standards.

You will manage Area Managers, track KPIs, and drive regional growth while aligning with brand guidelines and regulatory requirements. This role requires travel and a dynamic, results-focused mindset.