Real Estate Marketing Coordinator: Events & Campaigns

LAM Lennar Associates Mgmt LLC; Des Moines (IA); Hybrid; USD 45,000 - 65,000; Full time

Benefits offered by this job

Health insurance

401(k) with company match

Paid parental leave

Education assistance

Adoption assistance

Vacation / holidays / personal days

Referral bonus

Home purchase discounts

Job summary

Lennar Lennar is seeking a Marketing Coordinator to support day-to-day marketing activities, collateral, events, and market research at our Des Moines communities.

You will coordinate with agencies, manage budgets, execute e-marketing plans, and analyze campaign performance to drive brand presence. This on-site role requires Excel/PowerPoint proficiency and strong communication across teams.

Qualifications

• Bachelor’s degree in Business, Economics, Real Estate, Finance, or similar discipline required.
• 3–5 years of related experience preferred.
• Basic understanding of real estate and residential land use.
• Local real estate knowledge extremely beneficial.
• Highly proficient in Microsoft Excel, Word, and PowerPoint; mapping apps helpful.
• Detail oriented with strong critical thinking and problem-solving skills.
• Excellent interpersonal, written, and verbal communication skills.

Responsibilities

• Maintain daily communication with advertising agencies, overseeing marketing collateral approvals, budget management, and weekly progress review calls.
• Execute the Division's e-marketing plan through the creation and dissemination of social media and email marketing content.
• Analyze and deliver performance data of digital marketing campaigns to assess effectiveness.
• Coordinate and participate in events, including community openings, realtor events, and trade shows to bolster brand presence.
• Onsite hub visits to support community marketing needs.
• Manage the Division's participation in trade shows and housing exhibitions.
• Maintain a monthly marketing calendar to track critical activities and deadlines.
• Facilitate the creation and ordering of marketing collateral and community signage, coordinating between construction and sales teams.

Skills

Interpersonal skills

Written communication

Verbal communication

Attention to detail

Critical thinking

Education

Bachelor’s Degree in Business, Economics, Real Estate, Finance, or related

Tools

Excel

Word

PowerPoint

Mapping applications

Job description

Lennar Lennar is seeking a Marketing Coordinator to support day-to-day marketing activities, collateral, events, and market research at our Des Moines communities.

You will coordinate with agencies, manage budgets, execute e-marketing plans, and analyze campaign performance to drive brand presence. This on-site role requires Excel/PowerPoint proficiency and strong communication across teams.