Public Comm Specialist - IEED

The University of North Carolina at Chapel Hill; North Carolina; On-site; USD 62,000 - 73,000; Part time

Job summary

The University of North Carolina at Chapel Hill is seeking a creative, data-driven Public Communications Specialist to lead social media campaigns and contribute to broader marketing efforts. You will develop, implement, and manage content across platforms to showcase UNC-Chapel Hill's innovation and entrepreneurship.

Ideal candidates will have a Bachelor’s degree, strong writing and verbal communication, and proven ability to analyze data to optimize campaigns and drive engagement.

Qualifications

• Bachelor’s degree in a discipline related to the area of assignment; or equivalent combination of training and experience.
• All degrees must be received from appropriately accredited institutions.
• Analytical skills to measure and improve campaign effectiveness.
• Creative storytelling with strong written/verbal communication.
• Experience using social media management tools; ability to manage multiple campaigns.

Responsibilities

• Lead social media campaigns across multiple platforms.
• Develop, implement and manage content to tell UNC's story of innovation.
• Increase brand awareness, engage audiences and drive conversions.
• Collaborate with marketing teams to support broader campaigns.

Skills

Analytical skills

Creativity

Written communication

Verbal communication

Content creation

Visual content

Social media tools

Storytelling

Project management

Education

Bachelor’s degree in related field

Tools

Social media management tools

Job description

Posting Information

Department IEED - VC for Innovation - 201410

Career Area Public Relations/Communications/Marketing

Application Deadline 11/03/2026

Position Type Temporary Staff (EHRA NF)

Position Title Public Comm Specialist - IEED

Position Number 20079319

Vacancy ID N000907

FTE 1

Hours Per Week 40

Position Location North Carolina, US

Hiring Range $62,400 to $72,800

Proposed Start Date 11/09/2026

Estimated Duration of Appointment 6 months

Position Information

Be a Tar Heel! A global higher education leader in innovative teaching, research and public service, the University of North Carolina at Chapel Hill consistently ranks as one of the nation’s top public universities . Known for its beautiful campus, world-class medical care, commitment to the arts and top athletic programs, Carolina is an ideal place to teach, work and learn. One of the best college towns and best places to live in the United States, Chapel Hill has diverse social, cultural, recreation and professional opportunities that span the campus and community. University employees can choose from a wide range of professional training opportunities for career growth, skill development and lifelong learning and enjoy exclusive perks that include numerous retail and restaurant discounts, savings on local child care centers and special rates for performing arts events.

Primary Purpose Of Organizational Unit

The Office of the Vice Chancellor for Innovation, Entrepreneurship and Economic Development ( IEED ) leads the University in its goal to uncover and unleash the vast innovation potential of faculty, students, staff, alumni and stakeholders. IEED works with leadership across campus to set strategy, provide central services, establish and foster partnerships, and garner resources to support the University’s innovation, entrepreneurship and economic development agenda. UNC -Chapel Hill is generating ground-breaking ideas through research to become a leading fundamental and translational research university. IEED uses a federated model to strengthen the innovation ecosystem that consists of an extensive network of University-facilitated programs. This network of students, faculty and staff are working together to tackle the most challenging problems in North Carolina and the world.

Position Summary

This is a temporary position with Innovate Carolina, which is seeking a creative, data-driven Public Communications Specialist to lead social media campaigns and contribute to broader marketing efforts. The role focuses on content creation and curation, social media strategy, and website updates to tell the story of innovation and entrepreneurship at UNC -Chapel Hill. The candidate will be responsible for developing, implementing, and managing social media campaigns across multiple platforms to increase brand awareness, engage audiences, and drive conversions.

Minimum Education And Experience Requirements

Bachelor’s degree in a discipline related to the area of assignment; or equivalent combination of training and experience. All degrees must be received from appropriately accredited institutions.

Required Qualifications, Competencies, And Experience

Bachelor’s degree in a discipline related to the area of assignment; or equivalent combination of training and experience. All degrees must be received from appropriately accredited institutions.

Preferred Qualifications, Competencies, And Experience

The preferred candidate will have strong analytical skills to measure and improve campaign effectiveness, creativity in crafting compelling stories, and the adaptability to thrive in a fast-paced environment with shifting priorities. They will also have excellent written and verbal communication skills, the ability to create engaging visual and written content that resonates with target audiences, and experience using social media management tools. Strong project management skills, including the ability to manage multiple campaigns simultaneously, along with a creative, innovative, and resourceful approach to problem-solving, are also essential. The ideal candidate will be responsible for developing, implementing, and managing social media campaigns across multiple platforms to increase brand awareness, engage audiences, and drive conversions. They should have a passion for storytelling, a strong understanding of marketing trends, and the ability to analyze data to optimize campaign performance.

Special Physical/Mental Requirements

Not Applicable.

Quick Link

Quick Link https://unc.peopleadmin.com/postings/327904

Contact Information

Office of Human Resources Contact Information If you experience any problems accessing the system or have questions about the application process, please contact the Office of Human Resources at [phone] or send an email to [e-mail] Please note: The Office of Human Resources will not be able to provide specific updates regarding position or application status.

Equal Opportunity Employer Statement

The University is an equal opportunity employer and welcomes all to apply without regard to age, color, gender, gender expression, gender identity, genetic information, national origin, race, religion, sex, or sexual orientation. We encourage all qualified applicants to apply, including protected veterans and individuals with disabilities.