Programmatic Media Associate - Growth & Analytics

Wpp; Chicago (IL); Hybrid; USD 45,000 - 90,000; Full time

Benefits offered by this job

Medical insurance

Retirement plans

Vision & dental insurance

Paid time off

Employee discounts

Mental health days

Job summary

Mindshare, a leading brand within WPP Media, seeks a Senior Associate to support programmatic media plans and digital analytics. You will translate client objectives into activation strategies, manage campaigns in DV360 and The Trade Desk, and mentor entry‑level teammates while building strong publisher relationships.

This hybrid role in the United States emphasizes budgets, reporting, optimization, and cross‑functional collaboration with planning, investment, operations and analytics teams.

Qualifications

• Bachelor’s Degree in Business, Analytics, Marketing, Communications, Advertising; OR equivalent professional work experience.
• 1+ year experience in Programmatic, Paid Search, Paid Social, Ad Operations, Digital Analytics or Digital Planning.
• Familiarity with key programmatic or digital media platforms.
• Proficient in Microsoft Excel.
• Excellent verbal and written skills, and a detail-oriented mindset.
• Strong analytical abilities and quantitative skills.

Responsibilities

• Translate client objectives into programmatic activation strategies.
• Manage campaigns in DV360, The Trade Desk, and other DSPs.
• Own budget management, billing and campaign trafficking.
• Maintain reports and conduct ad-hoc analysis for optimization.
• Build relationships with planning, investment, operations and analytics teams.
• Collaborate with publishers to implement and optimize programmatic deals.
• Develop technical skills in Ad Servers, DMPs and verification tools.
• Train, onboard and review work of entry-level team members.

Skills

Programmatic

Digital Analytics

Paid Search

Paid Social

Ad Operations

Communication

Analytical skills

Education

Bachelor's Degree or equivalent

Tools

DV360

The Trade Desk

Ad Servers

DMPs

Third-Party Verification

Excel

Job description

Mindshare, a leading brand within WPP Media, seeks a Senior Associate to support programmatic media plans and digital analytics. You will translate client objectives into activation strategies, manage campaigns in DV360 and The Trade Desk, and mentor entry‑level teammates while building strong publisher relationships.

This hybrid role in the United States emphasizes budgets, reporting, optimization, and cross‑functional collaboration with planning, investment, operations and analytics teams.