Program Manager, Product Immersion & Testing

Meta; Austin (TX); On-site; USD 110,000 - 160,000; Full time

Job summary

Meta seeks a Program Manager for Product Immersion & Testing in Austin to lead immersion and testing initiatives across alpha, beta, and GA launches, coordinating with Product, Sales, and Data Science.

You will plan strategy, recruit clients, and compile briefs, translating customer insights into actionable plans while navigating ambiguity and aligning multiple teams to deliver high-quality marketing solutions.

Responsibilities

• Lead Product Immersion & Testing Initiatives: Manage, monitor, and recruit for product tests (alpha, beta, GA) and immersions, driving delivery of multiple projects as the main point of contact for Product, Sales, and Data Science
• Planning and Strategy: Define goals, identify clients, coordinate logistics, and compile key information into briefs for immersion and testing projects

Job description

# Program Manager, Product Immersion & TestingAustin, TX+3 locationsProgram Management+ 3 moreApply nowMeta is building the future of human connection through technology. Our family of apps and services connects billions of people worldwide, empowering them to share what matters most and bringing people closer together. Central to our mission is ensuring our products meet the highest standards of quality and user satisfaction.The Product Immersion & Testing Team within Business Product Marketing (BPM) is seeking a Program Manager who is passionate about customer insights, testing, launching, and scaling Meta's newest business and marketing solutions. We accelerate business growth and product development by integrating the voice of the customer into our product marketing flywheel, leveraging insights to drive impactful strategies and outcomes.As an ideal candidate, you have experience navigating ambiguity, defining project scope independently, and aligning stakeholders around a clear plan of action. You have a proven track record of managing complex projects, collaborating across Product Management, Engineering, Data Science, Product Marketing, and leveraging customer insights and data analysis to inform decisions. You have deep experience with Meta's business tools (e.g., Ads Manager), marketing, and measurement, and you have experience distilling complex ideas into actionable insights.---## Program Manager, Product Immersion & Testing Responsibilities* Lead Product Immersion & Testing Initiatives: Manage, monitor, and recruit for product tests (alpha, beta, GA) and immersions, driving delivery of multiple projects as the main point of contact for Product, Sales, and Data Science* Planning and Strategy: Define goals, identify clients, coordinate logistics, and compile key information into briefs for immersion and testing projects