Product Immersion & Testing Program Manager

Meta; San Francisco (CA); On-site; USD 97,000 - 139,000; Full time

Job summary

Meta is seeking a Program Manager for the Product Immersion & Testing team to lead immersion initiatives, manage alpha/beta/GA tests, and coordinate across Product, Sales, Data Science, and Engineering.

You will define goals, plan logistics, surface actionable insights, and influence roadmaps through cross-functional collaboration while driving scalable testing programs and process improvements. Travel up to 20% is expected.

Qualifications

• BA/BS degree in Marketing, Business, Communications, or related field.
• 4+ years in program/project management, customer service, marketing, user/UX research, operations, or product testing.
• 4+ years in managing, tracking, and measuring digital marketing campaigns.
• Experience initiating and driving projects with minimal guidance.
• Experience building relationships across cross-functional teams.
• Experience implementing processes to improve performance.
• Ability to work independently and lead cross-functional teams.
• Understanding of product development, market research, and testing principles.
• Strategic thinking and problem-solving skills.
• Experience with internal PM tools and escalation paths.

Responsibilities

• Lead Product Immersion & Testing Initiatives: Manage, monitor, and recruit for product tests (alpha, beta, GA) and immersions, driving delivery of multiple projects as the main point of contact for Product, Sales, and Data Science
• Planning and Strategy: Define goals, identify clients, coordinate logistics, and compile key information into briefs for immersion and testing projects
• Cross-Functional Collaboration: Work extensively with Product Managers, Product Marketing, Data Science, Engineering, and User Research to scope immersion and test design/requirements, manage logistics, and surface insights to influence for product and business outcomes (product changes, roadmap impact)
• Communication: Effectively communicate relevant insights and findings to cross-functional teams, influencing roadmap prioritization and developing solutions to fix problems at scale
• Process Improvement: Inform, influence, and execute new processes based on analysis and impact metrics to improve efficiency and quality of support
• Issue Resolution: Troubleshoot and problem-solve issues (bugs, feature requests, product confusions) during testing and immersions, utilizing escalation paths and updating stakeholders
• Travel: Support in-market experiences, with up to 20% travel (including international)

Skills

Project management

Cross-functional collaboration

Communication skills

Strategic thinking

Problem solving

Education

BA/BS degree

Tools

PM tools

Escalation processes

Job description

Meta is seeking a Program Manager for the Product Immersion & Testing team to lead immersion initiatives, manage alpha/beta/GA tests, and coordinate across Product, Sales, Data Science, and Engineering.

You will define goals, plan logistics, surface actionable insights, and influence roadmaps through cross-functional collaboration while driving scalable testing programs and process improvements. Travel up to 20% is expected.