Product Marketing Manager (Remote - US)

Jobgether; United States; Remote; USD 160,000 - 200,000; Full time

Job summary

A leading company is seeking a Product Marketing Manager to oversee marketing strategies for their Invest & Crypto products. The role involves conducting market research, launching new products, and collaborating across various departments to optimize customer engagement and retention. This is an excellent opportunity for a strategic marketer passionate about financial technology.

Benefits

Competitive base salary with equity options

Health, dental, and vision coverage starting Day 1

401(k) plan with company match

Flexible Time Off (FTO) policy

Opportunities for personal and professional development

Qualifications

• 5-10 years of experience in product marketing in finance.
• Proven success in launching products and leading marketing campaigns.
• Hands-on with CRM and marketing platforms like Salesforce.

Responsibilities

• Develop go-to-market strategies for new financial products.
• Monitor and optimize marketing performance metrics.
• Collaborate with various teams to ensure effective execution.

Skills

Marketing Strategy

Customer Acquisition

Data-Driven Marketing

Communication

Stakeholder Management

Tools

CRM Platforms

Marketing Automation Software

Analytical Tools

Job description

Get AI-powered advice on this job and more exclusive features.

This range is provided by Jobgether. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$160,000.00/yr - $200,000.00/yr

This position is posted by Jobgether on behalf of OnePay. We are currently looking for a Product Marketing Manager in the United States.

We are seeking a strategic and creative Product Marketing Manager to lead go-to-market efforts for a growing suite of Invest & Crypto products. In this impactful role, you will shape messaging, customer acquisition, retention strategies, and performance optimization across both in-app experiences and external channels. This is an exciting opportunity for a data-driven marketer with a passion for innovation, financial technology, and customer-centered storytelling to help redefine how millions of Americans access and manage their money.

Accountabilities:

• Own full-funnel go-to-market strategy for Invest & Crypto products—from positioning and messaging to launch and lifecycle optimization
• Lead in-app and external communications, ensuring clarity, compliance, and value to the customer
• Develop and test high-impact campaigns focused on acquisition, engagement, and retention across multiple marketing channels
• Translate complex financial and regulatory concepts into accessible, compelling marketing narratives
• Collaborate cross-functionally with Product, Analytics, Creative, Legal, and Ops to align strategies and ensure execution excellence
• Conduct A/B testing on content, offers, segmentation, and timing to continually refine messaging and boost performance
• Monitor marketing KPIs and behavioral data to generate actionable insights and influence both product and marketing decisions
• Identify pain points and opportunities in the customer journey and recommend initiatives to drive satisfaction and long-term value
  
  
  

Requirements

• 5-10 years of experience in product marketing, with a strong background in brokerage, trading, or crypto industries
• Demonstrated success in launching new products (0→1) and leading multi-channel marketing campaigns with measurable business results
• Deep understanding of marketing in regulated environments (e.g., SEC, FINRA) and experience translating legal requirements into effective messaging
• Hands-on experience with CRM and marketing platforms like Braze, Iterable, or Salesforce Marketing Cloud
• Expertise in segmentation, personalization, behavioral targeting, and performance analytics
• Strong communication and leadership skills with a proven ability to manage stakeholders across product, analytics, legal, and creative teams
• A proactive mindset with the ability to navigate ambiguity, prioritize competing demands, and thrive in fast-paced environments
• Familiarity with tools like Tableau, Amplitude, or Databricks to extract and act on data-driven insights
  
  
  

Benefits

• Competitive base salary with equity options
• Health, dental, and vision coverage starting Day 1
• 401(k) plan with company match
• Remote-friendly work policy within the U.S
• Flexible Time Off (FTO) policy
• High-growth environment with opportunities for personal and professional development
• Inclusive, mission-driven culture focused on financial empowerment
  
  
  

Jobgether is a Talent Matching Platform that partners with companies worldwide to efficiently connect top talent with the right opportunities through AI-driven job matching.

When you apply, your profile goes through our AI-powered screening process designed to identify top talent efficiently and fairly.

Our AI evaluates your CV and LinkedIn profile thoroughly, analyzing your skills, experience, and achievements.

It compares your profile to the job's core requirements and past success factors to determine your match score.

Based on this analysis, we automatically shortlist the 3 candidates with the highest match to the role.

When necessary, our human team may perform an additional manual review to ensure no strong profile is missed.

The process is transparent, skills-based, and free of bias — focusing solely on your fit for the role. Once the shortlist is completed, we share it directly with the company that owns the job opening. The final decision and next steps (such as interviews or additional assessments) are then made by their internal hiring team.

Thank you for your interest!

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Product Management

• Industries

  Non-profit Organizations and Primary and Secondary Education

Referrals increase your chances of interviewing at Jobgether by 2x

Sign in to set job alerts for “Product Marketing Manager” roles.

United States $143,300.00-$214,900.00 5 days ago

United States $111,000.00-$130,000.00 1 week ago

United States $143,300.00-$214,900.00 1 week ago

United States $185,000.00-$230,000.00 3 days ago

United States $80,000.00-$95,000.00 11 hours ago

Product Marketing Manager, Coinbase Prime

United States $140,080.00-$164,800.00 3 weeks ago

California, United States $140,000.00-$170,000.00 2 weeks ago

United States $125,000.00-$135,000.00 3 weeks ago

United States $145,000.00-$165,000.00 3 weeks ago

E-commerce Marketing Manager – Game-Changing Beauty Brand – Remote (US)

New York City Metropolitan Area 7 hours ago

United States $175,000.00-$225,000.00 2 weeks ago

Director, UGG Brand Marketing, North America

United States $110,000.00-$120,000.00 1 week ago

Director of Digital Marketing - $100,000 - 100% remote

United States $135,000.00-$165,000.00 1 month ago

United States $103,300.00-$135,000.00 2 weeks ago

United States $150,000.00-$170,000.00 2 weeks ago

United States $125,000.00-$140,000.00 19 hours ago

New York City Metropolitan Area 8 hours ago

United States $180,000.00-$200,000.00 2 weeks ago

Director/VP of Marketing – CPG Snack Food

United States $150,000.00-$185,000.00 1 week ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.