Senior Product Marketing Manager

Teramind; United States; Remote; USD 145,000 - 165,000; Full time

Job summary

Teramind seeks a Senior Product Marketing Manager to lead their product marketing function. This role involves crafting go-to-market strategies, driving product adoption, and collaborating across teams to ensure market leadership. Ideal candidates will possess extensive experience in B2B SaaS, especially in cybersecurity, and demonstrate exceptional analytical, communication, and problem-solving skills.

Benefits

High-quality health benefits

Retirement Plan with employer match

Career-growth opportunities

Flexible Time Off and Paid Time Off benefits

Professional development budget

Qualifications

• 8+ years in product marketing focused on high-tech/B2B SaaS.
• Proven success in go-to-market strategy execution.
• Deep understanding of cybersecurity trends and buyer personas.

Responsibilities

• Develop and execute go-to-market strategies for products.
• Create sales enablement tools and conduct market research.
• Drive product launches and coordinate cross-functional teams.

Skills

Product Marketing

Go-to-market strategy

Cybersecurity knowledge

Communication

Analytical skills

Tools

HubSpot

Job description

About Teramind
Teramind is the leading platform for user behavior analytics, serving multiple use cases from insider risk mitigation to business process optimization. With our comprehensive suite of solutions, organizations gain unprecedented visibility into user activities while enhancing security, optimizing productivity, and ensuring compliance.Trusted by Fortune 500 companies and businesses of all sizes across industries, our innovative platform helps organizations protect sensitive data, maximize workforce performance, and create safer, more efficient digital workplaces. Through real-time monitoring and advanced analytics, we enable businesses to safeguard their most sensitive information while optimizing employee productivity in both in-office and remote work environments.


Our Core Values
At Teramind, our values drive everything we do. We embrace innovation as a fundamental principle, constantly pushing boundaries to improve our products, streamline processes, and enhance customer experiences. We foster resourcefulness by empowering our team members with the autonomy and confidence to solve problems independently while providing collaborative support when needed. As a globally inclusive organization, we celebrate diversity and create an adaptable work culture where respect and collaboration thrive across our international teams. Above all, we are committed to excellence, delivering the highest quality in every aspect of our work and consistently exceeding expectations in service to our clients and each other.

Position Overview

Teramind is seeking an experienced and strategic Senior PMM to lead our product marketing function. In this high-impact role, you will own the go-to-market strategy, messaging, and positioning for Teramind's solutions. You will collaborate cross-functionally to drive product adoption, market leadership, and revenue growth.

Key Responsibilities

• Develop and execute comprehensive go-to-market strategies for new and existing products, driving product adoption and market share
• Craft compelling messaging, positioning, and value propositions that differentiate Teramind
• Lead the creation of sales enablement tools, including pitch decks, battlecards, product sheets, and competitive analyses
• Partner with Product Management to deeply understand the product roadmap, customer needs, and market trends
• Drive product launches, coordinating cross-functional teams across marketing, sales, product, and customer success
• Conduct market, customer, and competitive research to inform product strategy and identify growth opportunities
• Collaborate with demand generation and content teams to develop campaigns, webinars, case studies, and thought leadership assets
• Serve as a subject matter expert and spokesperson for Teramind at industry events, webinars, and with analysts
• Track and analyze key metrics to measure product marketing effectiveness and inform continuous improvement

About Teramind
Teramind is the leading platform for user behavior analytics, serving multiple use cases from insider risk mitigation to business process optimization. With our comprehensive suite of solutions, organizations gain unprecedented visibility into user activities while enhancing security, optimizing productivity, and ensuring compliance.Trusted by Fortune 500 companies and businesses of all sizes across industries, our innovative platform helps organizations protect sensitive data, maximize workforce performance, and create safer, more efficient digital workplaces. Through real-time monitoring and advanced analytics, we enable businesses to safeguard their most sensitive information while optimizing employee productivity in both in-office and remote work environments.


Our Core Values
At Teramind, our values drive everything we do. We embrace innovation as a fundamental principle, constantly pushing boundaries to improve our products, streamline processes, and enhance customer experiences. We foster resourcefulness by empowering our team members with the autonomy and confidence to solve problems independently while providing collaborative support when needed. As a globally inclusive organization, we celebrate diversity and create an adaptable work culture where respect and collaboration thrive across our international teams. Above all, we are committed to excellence, delivering the highest quality in every aspect of our work and consistently exceeding expectations in service to our clients and each other.

Position Overview

Teramind is seeking an experienced and strategic Senior PMM to lead our product marketing function. In this high-impact role, you will own the go-to-market strategy, messaging, and positioning for Teramind's solutions. You will collaborate cross-functionally to drive product adoption, market leadership, and revenue growth.

Key Responsibilities

• Develop and execute comprehensive go-to-market strategies for new and existing products, driving product adoption and market share
• Craft compelling messaging, positioning, and value propositions that differentiate Teramind
• Lead the creation of sales enablement tools, including pitch decks, battlecards, product sheets, and competitive analyses
• Partner with Product Management to deeply understand the product roadmap, customer needs, and market trends
• Drive product launches, coordinating cross-functional teams across marketing, sales, product, and customer success
• Conduct market, customer, and competitive research to inform product strategy and identify growth opportunities
• Collaborate with demand generation and content teams to develop campaigns, webinars, case studies, and thought leadership assets
• Serve as a subject matter expert and spokesperson for Teramind at industry events, webinars, and with analysts
• Track and analyze key metrics to measure product marketing effectiveness and inform continuous improvement

Requirements

• 8+ years of product marketing experience in high-tech/B2B SaaS,
• Proven success in building and executing go-to-market strategies for complex technology products (required)
• Deep understanding of the cybersecurity industry, trends, and buyer personas (strongly preferred)
• Exceptional written and verbal communication skills; skilled at translating technical features into customer-centric benefits
• Demonstrated experience developing sales enablement materials and launching new products
• Strong analytical skills with the ability to synthesize data into actionable insights
• Experience collaborating with cross-functional teams in a fast-paced, global environment
• Native English
• Ability to travel as needed for events, customer meetings, and team collaboration.
  

Nice to Have:

• Experience marketing cybersecurity, SaaS, or enterprise IT solutions
• Familiarity with HubSpot
• Experience working with distributed teams across multiple time zones

Benefits

This is a remote job. Work from anywhere! We're a global, distributed team looking for the finest talent. We've been thriving as a fully-remote team since 2014. To us, remote work means flexibility and having truly diverse, global teams.

At Teramind, we're a collaborative, forward-thinking team where new ideas come to life, experience is valued and talent is incubated.

• High-quality health benefits
• Retirement Plan with employer match
• Career-growth opportunities
• Flexible Time Off and Paid Time Off benefits
• Professional development budget

About our recruitment process

We don't expect a perfect fit for every requirement we've outlined. If you can see yourself contributing to the team, we want to hear your story.

You can expect up to 3 interviews. In some scenarios, we're able to streamline the process to have minimal rounds. Director-level roles and above should expect a more thorough process, with multiple rounds of interviews.


All roles require reference and background checks

Teramind is an equal opportunity/affirmative action employer. All qualified applicants will receive consideration without regard to race, age, religion, color, marital status, national origin, gender, gender identity or expression, sexual orientation, disability, or veteran status.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing

• Industries

  Non-profit Organizations and Primary and Secondary Education

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