Product Marketing Associate: Transplant Diagnostics

Werfen; Norcross (GA); Sur place; USD 90 000 - 120 000; Plein temps

Résumé du poste

Werfen, a global diagnostics leader, seeks a Marketing Product Specialist in Norcross, GA to define market requirements for Transplant products and to build marketing support programs. You will coordinate with R&D, Operations, QA/RA and field sales to ensure alignment and successful campaigns.

Responsibilities include creating advertising materials, writing technical bulletins, training the sales team, and staying current on industry developments.

Qualifications

• Bachelor’s Degree in biological science, business administration, marketing discipline or equivalent.
• Excellent verbal and written communication skills.
• Exhibits a disciplined approach to work ensuring thoroughness and accuracy.

Responsabilités

• Act as marketing interface with R&D, Operations and QA/RA, ensuring cross collaboration, coordination, and alignment.
• Prepares and coordinates marketing support programs; contributes to advertising and promotional materials; writes technical bulletins and newsletters.
• Keeps informed about developments in medical instrumentation/diagnostic industry as they apply to Werfen's marketing plans.
• Provides sales technical training for the commercial team and develops training requirements and tools for new products and campaigns.
• Understands Transplant products thoroughly and communicates technical aspects to internal teams and customers.
• Monitors field test and marketing introduction programs; maintains communications with technical services on instrument/reagent issues.

Connaissances

Interpersonal skills

Organizational skills

Communication skills

Self-starter

Problem solving

Lifelong learning

Team coordination

Formation

Bachelor's degree in biological science, business administration, marketing

Description du poste

Werfen, a global diagnostics leader, seeks a Marketing Product Specialist in Norcross, GA to define market requirements for Transplant products and to build marketing support programs. You will coordinate with R&D, Operations, QA/RA and field sales to ensure alignment and successful campaigns.

Responsibilities include creating advertising materials, writing technical bulletins, training the sales team, and staying current on industry developments.