Associate Product Manager - Transplant

Werfen; Norcross (GA); On-site; USD 90,000 - 120,000; Full time

Job summary

Werfen, a global diagnostics leader, seeks a Marketing Product Specialist in Norcross, GA to define market requirements for Transplant products and to build marketing support programs. You will coordinate with R&D, Operations, QA/RA and field sales to ensure alignment and successful campaigns.

Responsibilities include creating advertising materials, writing technical bulletins, training the sales team, and staying current on industry developments.

Qualifications

• Bachelor’s Degree in biological science, business administration, marketing discipline or equivalent.
• Excellent verbal and written communication skills.
• Exhibits a disciplined approach to work ensuring thoroughness and accuracy.

Responsibilities

• Act as marketing interface with R&D, Operations and QA/RA, ensuring cross collaboration, coordination, and alignment.
• Prepares and coordinates marketing support programs; contributes to advertising and promotional materials; writes technical bulletins and newsletters.
• Keeps informed about developments in medical instrumentation/diagnostic industry as they apply to Werfen's marketing plans.
• Provides sales technical training for the commercial team and develops training requirements and tools for new products and campaigns.
• Understands Transplant products thoroughly and communicates technical aspects to internal teams and customers.
• Monitors field test and marketing introduction programs; maintains communications with technical services on instrument/reagent issues.

Skills

Interpersonal skills

Organizational skills

Communication skills

Self-starter

Problem solving

Lifelong learning

Team coordination

Education

Bachelor's degree in biological science, business administration, marketing

Job description

Werfen is a growing, family-owned, innovative company founded in 1966 in Barcelona, Spain. We are a worldwide leader in specialized diagnostics in the areas of Hemostasis, Acute Care Diagnostics, Transfusion, Autoimmunity, and Transplant. Through our Original Equipment Manufacturing (OEM) business line, we research, develop, and manufacture customized assays and biomaterials. We operate directly in 30 countries, and in more than 100 territories through distributors. Our Headquarters and Technology Centers are located in the US and Europe, and our workforce is more than 7,000 strong.

Our success comes from a specific focus in these rapidly evolving diagnostic areas, our commitment to customers, and our dedication to innovation and quality. We’re passionate about providing healthcare professionals the most valuable and complete solutions to improve hospital efficiency and enhance patient care.

Job Summary

Supports the Product Manager or the Marketing Director in the definition and implementation of market requirements for new products, and the product management of Transplant business unit products. Prepares marketing support program for a specific product, product line, or product area. Coordinates implementation with technical services and field sales organization. Provides marketing assistance to field personnel and customers.

Responsibilities

Key Accountabilities

• Act as the marketing interface with R&D, Operations and QA/RA, ensuring cross collaboration, coordination, and alignment
• Prepares and coordinates marketing support programs. Contribute to planning and creation of advertising and promotional materials. Write technical bulletins and newsletters.
• Keeps informed about developments in medical instrumentation/diagnostic industry as they apply to the company's future marketing plans.
• Provides sales technical training for commerical team. Works with field commercial team to develop training requirements and sales tools required to introduce new products and sales campaigns for all or part of product line. Creates and delivers presentations to customers.
• Understands all maintenance, performance and advantages of Transplant products. Understands technical aspects of Transplant and competitive products.
• Monitors field test and marketing introduction programs.
• Maintains regular communications with technical services on problems with instruments and reagents within the product line.
• Performs other duties and responsibilites as assigned

Networking/Key Relationships

• Maintains strong working relationships with the R&D, Operations, QA/RA, Technical Support, Supply Chain, L&D, and regional commercial teams

Qualifications

Minimum Knowledge & Experience required for the position

• Bachelor’s Degree in biological science, business administration, marketing discipline or equivalent
• Minimum of one year prior experience in one of the following positions in the healthcare industry, preferably the IVD section: R&D, marketing product specialist, sales, medical technologist in clinical laboratories
• Functional knowledge in Life Sciences: Medical Technology, Biology, Biotechnology, Chemistry Strong analytical, communication, and leadership skills
• Excellent verbal and written communication skills
• Exhibits a disciplined approach to work ensuring thoroughness, consistency, validation, and accuracy in all tasks and work product

Skills & Capabilities

• Strong interpersonal, organizational, and communication skills
• Self-starter, ability to lead and coordinate amongst cross-functional teams
• Proactive problem-solving and strategic thinking
• Continuous learning and development mindset
• Foster a positive and inclusive work environment

Travel Requirements

35% travel both domestic and international, must have and maintain a valid passport.

Werfen is an Equal Opportunity employer and is committed to a diverse workplace. Werfen strictly prohibits unlawful discrimination, harassment or retaliation based upon an individual’s race, color, religion, gender, sexual orientation, gender identity/expression, national origin/ancestry, age, mental/physical disability, medical condition, marital status, veteran status, or any other protected characteristic as defined by applicable state or federal law. If you have a disability and need an accommodation in relation to the online application process, please contact [e-mail] for assistance.

We operate directly in over 30 countries, and in more than 100 territories through distributors. Annual revenue is approximately $2 billion and more than 7,000 employees around the world comprise our Werfen team.

www.werfen.com