Product Commercialization Lead - Payor Solutions (Remote)

CVS Health; Woonsocket (RI); Hybrid; USD 68,000 - 199,000; Full time

Job summary

CVS Health is seeking a Sr. Manager, Product Commercialization to drive go-to-market for payor-focused products. You will partner across product, marketing, sales enablement, and analytics to translate strategy into launch plans and market-facing requirements.

The role supports cross-functional execution, develops positioning, buyer stories, proof, and adoption dashboards, and ensures readiness, adoption, renewal and expansion of products. The position offers remote or hybrid work within the US.

Qualifications

• 7+ years in product commercialization or related roles.
• Experience with healthcare payor or enterprise products.
• Ability to translate strategy into executable plans and briefs.

Responsibilities

• Support execution of commercialization initiatives across new and existing payor-focused products and capabilities.
• Partner with product owners and commercialization leadership to translate portfolio strategy into go-to-market plans and execution activities.
• Coordinate launch plans, timelines, stakeholder communications, dependencies, readiness reviews, decisions, and follow-up actions.
• Develop product positioning, target audience definitions, buyer value stories, competitive framing, and proof requirements.
• Clarify product needs and priorities with Marketing and Sales Enablement to develop materials and training.
• Identify credible proof points, value measures, baselines, and reporting requirements for market-facing use.
• Translate product analytics into clear value stories for payors, consultants, brokers, sellers, and account teams.
• Support launch and adoption dashboards covering readiness, demand, pipeline, adoption, renewal, and expansion signals.
• Monitor launch effectiveness and gather feedback to identify risks and improvement actions.
• Develop presentations, FAQs, sales resources, and other commercialization assets with partner teams.
• Improve portfolio positioning, introduction, and measurement across products.

Skills

Product commercialization

Go-to-market strategy

Stakeholder management

Cross-functional collaboration

Healthcare industry knowledge

Education

Bachelor's degree

Job description

CVS Health is seeking a Sr. Manager, Product Commercialization to drive go-to-market for payor-focused products. You will partner across product, marketing, sales enablement, and analytics to translate strategy into launch plans and market-facing requirements.

The role supports cross-functional execution, develops positioning, buyer stories, proof, and adoption dashboards, and ensures readiness, adoption, renewal and expansion of products. The position offers remote or hybrid work within the US.