Premium Sports & Content Media Sales Exec

Hearst; Baltimore (MD); On-site; USD 50,000 - 75,000; Full time

Benefits offered by this job

Medical

Dental

Vision

401(k) matching

Emotional Wellness Support

Paid Time Off

Paid Parental Leave

LGBTQ+ Health Services

Additional benefits

Job summary

WBAL-TV, Baltimore's NBC affiliate, is seeking a Media Sales Account Executive to drive revenue across TV, digital, streaming, and web. You will develop new business, manage client portfolios, and present research-driven proposals for premium content like Sunday Night Football and The Olympics.

Ideal candidates have 3+ years in media sales, strong negotiation skills, and a consultative approach. In-person attendance is required; compensation is commission-based with earnings potential and

Qualifications

• 3+ years of media sales experience preferred across TV, digital, or related platforms.
• Proven ability to develop new business and sell to local businesses.
• Strong negotiation skills and consultative sales approach.

Responsibilities

• Generate revenue across WBAL-TV's platforms (TV, digital, streaming, and web).
• Prospect, contact and present to new businesses.
• Develop new revenue through local business development, non-traditional business.
• Form strategic and market partnerships with local businesses and national advertisers.
• Sell high-profile programming like Sunday Night Football, The Olympics, and major sports franchises.
• Manage and grow active account/client portfolio.
• Create sales proposals aligned with station strategies and research-driven presentations.
• Achieve individual sales goals while contributing to WBAL-TV's sales team.

Skills

Media sales

Negotiation

Consultative selling

Account management

Tools

Wide Orbit

Job description

WBAL-TV, Baltimore's NBC affiliate, is seeking a Media Sales Account Executive to drive revenue across TV, digital, streaming, and web. You will develop new business, manage client portfolios, and present research-driven proposals for premium content like Sunday Night Football and The Olympics.

Ideal candidates have 3+ years in media sales, strong negotiation skills, and a consultative approach. In-person attendance is required; compensation is commission-based with earnings potential and