Platform Marketing Manager — Remote, Partner Growth

Ladders; United States; Remote; USD 130,000 - 143,000; Full time

Benefits offered by this job

Medical Insurance

Dental Insurance

Vision Insurance

401k with Matching

Short-Term Disability

Long-Term Disability

HSA/HRA Options

Paid Time Off

Tuition Reimbursement

Job summary

Ladders is seeking a Marketing Manager – Platform to shape messaging and go-to-market for a platform solution that drives partner growth and adoption. Remote within the US.

You will translate platform capabilities into clear business value for a range of stakeholders, helping drive awareness, engagement, and revenue impact across global markets. The role partners closely with product, sales, and cross-functional teams to launch features, create compelling narratives, and support broader solution

Qualifications

• 8+ years of B2B technology marketing experience in product or platform marketing.
• Experience with SaaS platforms, cloud marketplaces, or digital commerce solutions.
• Knowledge of the IT channel and partner-led business models preferred.

Responsibilities

• Develop and execute global marketing strategies to build platform awareness and adoption
• Create clear messaging and value propositions for partners at all maturity stages
• Lead product and feature launch campaigns to drive engagement
• Translate platform capabilities into impactful business outcomes for various stakeholders
• Serve as the marketing expert for the platform portfolio and connect it to broader solutions
• Create narratives that demonstrate how the platform supports partner success
• Develop marketing assets and partner-focused content that showcase real-world use cases

Skills

B2B Marketing

Platform Marketing

SaaS Marketing

Go-to-Market

Partner Marketing

Job description

Ladders is seeking a Marketing Manager – Platform to shape messaging and go-to-market for a platform solution that drives partner growth and adoption. Remote within the US.

You will translate platform capabilities into clear business value for a range of stakeholders, helping drive awareness, engagement, and revenue impact across global markets. The role partners closely with product, sales, and cross-functional teams to launch features, create compelling narratives, and support broader solution