Performance Media Buyer: D2C Growth for Mobile Apps

HellaGoodAudio; San Francisco (CA); On-site; USD 120,000 - 160,000; Full time

Job summary

Triumph is seeking an ambitious, data-driven D2C Media Buyer to scale user acquisition for its mobile gaming app through paid social and digital advertising. You will plan, launch, and optimize campaigns across Meta, TikTok, Google, and other channels, managing budgets and running creative tests to drive efficient growth.

You will collaborate with marketing and creative teams to inform ad concepts, analyze performance data, and align acquisition with retention and LTV metrics in a fast-paced

Qualifications

• 1–2 years of experience managing paid media campaigns for D2C brands or mobile apps.
• Proven success with Meta Ads Manager and/or TikTok Ads Manager; experience with other channels is a plus.
• Strong analytical mindset with experience using tools like Google Analytics, AppsFlyer, or Looker.
• Understanding of creative testing, conversion optimization, and attribution modeling.
• Comfortable managing budgets and making data-driven decisions in fast-paced environments.
• Excellent communication skills and ability to collaborate cross-functionally.
• Passion for gaming, performance marketing, and continuous experimentation.
• Self-starter with a strong sense of ownership and accountability.

Responsibilities

• Plan, launch, and optimize paid media campaigns across Meta, TikTok, Google, and other performance channels
• Manage budgets and pacing to maximize ROI while maintaining strong unit economics
• Develop and execute A/B tests on creative, copy, and audience segments to uncover scalable opportunities
• Collaborate with the creative team to inform ad concepts and provide feedback on performance-driven creative
• Analyze and report on campaign data to identify trends, insights, and optimization strategies
• Work closely with product and growth teams to align acquisition goals with user retention and LTV metrics
• Stay up to date on platform changes, industry trends, and competitor campaigns to maintain a cutting-edge approach

Skills

Paid media management

Meta Ads Manager

TikTok Ads Manager

Google Ads

Analytics

A/B testing

Cross-functional collaboration

Gaming / mobile apps interest

Tools

Google Analytics

AppsFlyer

Looker

Job description

Triumph is seeking an ambitious, data-driven D2C Media Buyer to scale user acquisition for its mobile gaming app through paid social and digital advertising. You will plan, launch, and optimize campaigns across Meta, TikTok, Google, and other channels, managing budgets and running creative tests to drive efficient growth.

You will collaborate with marketing and creative teams to inform ad concepts, analyze performance data, and align acquisition with retention and LTV metrics in a fast-paced