Performance Marketing Manager / Senior Manager

The Vibrant Talent Group; Los Angeles (CA); Hybrid; USD 90,000 - 140,000; Full time

Job summary

The Vibrant Talent Group partners with a leading national e-commerce company to expand its performance marketing function. You will own and optimize acquisition across paid search, paid social, shopping, and affiliates, shaping budgets, testing roadmaps, and channel strategy with cross‑functional teams.

You will build forecasts and dashboards, align campaigns with merchandising calendars, and drive ROAS, CAC, and LTV while collaborating with Creative, Merchandising, Finance, and Product to turn

Qualifications

• 3+ years of performance or growth marketing experience in e-commerce.
• Hands-on expertise with major ad platforms and analytics tools.
• Clear communicator and collaborative partner to internal teams.

Responsibilities

• Plan, launch, and optimize campaigns across paid search, paid social, shopping, affiliate, and display.
• Drive profitable growth against ROAS, CAC, LTV, and conversion rate.
• Run structured tests across bidding, audiences, creative, and landing pages.
• Manage agencies, platforms, and partners to clear performance goals.
• Build forecasts, dashboards, and reporting that turn data into recommendations for leadership.
• Align campaigns with merchandising, inventory, and promotional calendars.

Skills

Performance marketing

Google Ads

Microsoft Ads

Excel

Analytical skills

Clear communicator

Tools

Google Ads

Microsoft Ads

Shopping

Performance Max

Meta Ads

Pinterest Ads

Impact

CJ Affiliate

Rakuten

AWIN

Job description

The Vibrant Talent Group is recruiting for a leading national e-commerce company. With tens of thousands of designs and hundreds of new products launching every week, our client is building the authoritative digital destination in its market, and performance marketing drives that growth.

About the Role

Our client is growing its customer acquisition team and building out its performance marketing function. You will own and optimize acquisition channels, work closely with Creative, Merchandising, Finance, and Product, and have real influence on channel strategy, budgets, and the testing roadmap. Level and channel focus will be matched to your experience.

What You’ll Do

• Plan, launch, and optimize campaigns across paid search, paid social, shopping, affiliate, and display
• Drive profitable growth against ROAS, CAC, LTV, and conversion rate
• Run structured tests across bidding, audiences, creative, and landing pages
• Manage agencies, platforms, and partners to clear performance goals
• Build forecasts, dashboards, and reporting that turn data into recommendations for leadership
• Align campaigns with merchandising, inventory, and promotional calendars

What We’re Looking For

• 3+ years of performance or growth marketing experience in e-commerce, retail, or DTC
• Hands-on expertise in Google Ads, Microsoft Ads, Shopping, and Performance Max, or in Meta, Pinterest, and affiliate platforms such as Impact, CJ, Rakuten, or AWIN
• Strong analytical skills and advanced Excel
• Clear communicator and collaborative partner to internal teams and external partners

Nice to Have

• Experience leading teams or agencies and managing large media budgets
• Background in home furnishings, specialty retail, or omnichannel commerce
• Knowledge of attribution, incrementality testing, and LTV measurement
• Experience in a private equity-backed company

Compensation

$90K–$140K base salary, depending on level and experience. Hybrid schedule.