Outside Sales & Community Partnerships Representative

Home Instead; Birmingham (AL); On-site; USD 50,000 - 70,000; Full time

Job summary

Home Instead is seeking an Outside Sales & Marketing Representative to enhance its presence in the Birmingham area. This role entails building strong relationships with local healthcare providers and participating in community events.

Ideal candidates have 4+ years of relationship-based sales experience and thrive in consultative sales environments. Competitive compensation structures include commissions tied to new business and performance incentives.

Qualifications

• 4–10+ years of sales, marketing, or relationship-based business experience.
• Proven ability to develop and maintain professional relationships.
• Strong communication and interpersonal skills.

Responsibilities

• Build and maintain relationships with referral sources.
• Generate new business through face-to-face outreach.
• Manage a full sales cycle including prospecting and follow-up.

Skills

Relationship building

Field sales

Communication skills

Self-motivation

Consultative selling

Job description

Join a purpose-driven, stable, and rapidly growing organization—one of the most resilient and expanding sectors in the U.S. Home Instead is a recognized leader in non-medical senior care, and this locally owned franchise is seeking a highly motivated, relationship-focused Outside Sales & Marketing Representative to expand its presence across the Birmingham metropolitan area. This is a true outside sales role—ideal for someone who thrives in the field, building relationships face-to-face, and making a meaningful impact in the community.

Territory & Local Market

This role focuses exclusively on the Birmingham, AL metro area, including surrounding communities. There is no overnight travel—your territory is local, allowing you to build deep, long-term relationships within a defined market.

What Makes This Role Attractive

• Strong industry stability
• Established brand with long-standing community presence
• Local territory with no overnight travel
• Autonomy in the field (start your day in-market, not behind a desk)
• Meaningful, relationship-based sales (not transactional selling)
• Long-term growth opportunity within a proven franchise system

Compensation Structure

• Commission tied to new business and referral growth
• Additional incentives aligned to territory performance and revenue goals
• Company-provided vehicle option or reimbursement

What You’ll Do

Build and maintain relationships with referral sources, including:

• Hospitals
• Assisted living communities
• Nursing homes
• Hospice organizations
• Senior centers and community partners
• Generate new business through face-to-face outreach, networking, and consultative sales
• Conduct service inquiries and care consultations with prospective clients

Manage a full sales cycle including:

• Prospecting and cold outreach
• Needs assessment
• Solution presentation
• Follow-up and relationship nurturing
• Maintain accurate pipeline activity, notes, and reporting within CRM systems
• Participate in community events, educational sessions, and networking opportunities
• Facilitate 3+ networking events per month and maintain consistent weekly activity levels

What Success Looks Like

This role is best suited for someone who:

• Thrives in relationship-driven, consultative sales
• Is self-motivated and highly disciplined in managing their schedule
• Enjoys being in the field daily
• Can build trust with both healthcare professionals and families
• Is comfortable with evening or occasional weekend community events
• Demonstrates persistence, resilience, and a strong sense of purpose

High performers will:

• Consistently generate new referral relationships and client inquiries
• Grow market share within their territory
• Become a trusted resource in the local healthcare and senior care community
• Contribute to long-term, sustainable revenue growth

Qualifications

• 4–10+ years of sales, marketing, or relationship-based business experience (or equivalent)
• Proven ability to develop and maintain professional relationships
• Strong communication and interpersonal skills
• Ability to work independently and manage a territory effectively
• Valid driver’s license required
• Experience in healthcare, senior care, or community-based sales is strongly preferred
• Primarily Monday–Friday, field-based role
• Expected to begin the day in the territory
• Occasional evening and weekend events (community outreach, sponsorships, educational programs)
• Combination of in-person meetings, events, and consultative client interactions

Why Join This Team

This is a high-impact role within a well-established Home Instead franchise that values long-term relationships, community engagement, and employee stability. The team is looking for someone who wants to build a career—not just hit short-term sales quotas—in a role that blends professional success with meaningful service.