Optical Retail General Manager – Lead Team & Growth

America's Best; Dallas (TX); On-site; USD 70,000 - 100,000; Full time

Benefits offered by this job

Health Insurance

Dental Insurance

401k retirement savings with company"s

Flex Spending Account

Paid Time Off & Holidays

Parental leave

Employee eyewear discount

Disability insurance

Life Insurance

College scholarship program

Job summary

America's Best in Dallas is seeking a General Manager to lead a busy optical store. You will drive store performance, oversee operations, and create an exceptional patient and associate experience.

You will manage budgets, coach a diverse team, partner with the Doctor to deliver high-quality eye care, and uphold safety, merchandising, and service standards while achieving financial goals.

Qualifications

• 5+ years of retail leadership experience.
• Bachelor’s degree or equivalent experience preferred.
• Proven ability to lead, coach, and build strong associate relationships.

Responsibilities

• Oversee all daily store operations, including staffing, inventory management, bookkeeping, planning, and enforcing company policies.
• Lead, train, and develop associates through consistent coaching, feedback, and growth opportunities.
• Monitor store performance and guide associates to deliver outstanding customer and patient experiences from start to finish.
• Partner with the Doctor to ensure every patient receives the highest level of care.
• Conduct store audits and uphold quality, merchandising, and service standards.
• Maintain open communication with the District Manager and provide accurate reporting.
• Ensure the store and facility meet all corporate and safety standards.
• Execute marketing, merchandising, and promotional initiatives according to brand standards.
• Manage budgets, supplies, and inventory to meet financial goals.
• Recruit, hire, and retain top talent, creating schedules based on business needs and store traffic.
• Lead by example — coaching your team toward sales and service excellence.
• Provide clear, timely feedback and performance evaluations, while addressing issues proactively.
• Ensure compliance with company policies and maintain accurate associate files and records.

Skills

Leadership

Coaching

Communication

Sales skills

Education

Bachelor's degree or equivalent experience

Job description

America's Best in Dallas is seeking a General Manager to lead a busy optical store. You will drive store performance, oversee operations, and create an exceptional patient and associate experience.

You will manage budgets, coach a diverse team, partner with the Doctor to deliver high-quality eye care, and uphold safety, merchandising, and service standards while achieving financial goals.