Optical Retail General Manager - Lead, Grow, Serve

America; Hatfield Township (PA); On-site; USD 70,000 - 90,000; Full time

Benefits offered by this job

401k with company match

Flexible Spending Account

Generous Paid Time Off

Company holidays

Parental leave

Employee eyewear discount

Disability insurance

Life Insurance

College scholarship program

Job summary

America’s Best, part of National Vision, is seeking a General Manager to lead a high-energy store team, drive sales, and ensure exceptional customer and patient experiences. You will oversee staffing, inventory, training, and daily operations while upholding quality and safety standards.

Ideal candidates have 5+ years in retail, strong leadership and communication skills, and a passion for customer service and sales growth. Bachelor’s degree preferred. Equal opportunity employer.

Qualifications

• 5+ years of retail experience.
• Proven ability to lead, coach, and build strong associate relationships.
• Strong communication, organization, and problem-solving skills.
• Passion for providing exceptional customer service and driving sales.
• Bachelor’s degree or equivalent experience preferred.
• Knowledge of the optical industry is preferred.

Responsibilities

• Oversee all daily store operations, including staffing, inventory management, bookkeeping, planning, and enforcing company policies.
• Lead, train, and develop associates through coaching, feedback, and growth opportunities.
• Monitor store performance and guide associates to deliver outstanding customer and patient experiences.
• Partner with the Doctor to ensure every patient receives the highest level of care.
• Conduct store audits and uphold quality, merchandising, and service standards.
• Maintain open communication with the District Manager and provide accurate reporting.
• Ensure the store meets all corporate and safety standards.

Skills

Retail leadership

Team coaching

Communication

Organization

Problem solving

Customer service

Sales focus

Store operations

Education

Bachelor’s degree or equivalent experience

Job description

America’s Best, part of National Vision, is seeking a General Manager to lead a high-energy store team, drive sales, and ensure exceptional customer and patient experiences. You will oversee staffing, inventory, training, and daily operations while upholding quality and safety standards.

Ideal candidates have 5+ years in retail, strong leadership and communication skills, and a passion for customer service and sales growth. Bachelor’s degree preferred. Equal opportunity employer.