On-Site Digital Marketing & Social Media Strategist

The College of Idaho; Caldwell (ID); Vor Ort; USD 50.000 - 56.000; Vollzeit

Benefits dieser Stelle

tuition waiver for dependents

health insurance

retirement plan with employer match

generous paid time off

free access to on-campus fitness_cent

free admission to campus events

Zusammenfassung

The College of Idaho seeks a dynamic Digital Marketing and Social Media Coordinator to elevate the college’s online presence. You will craft compelling campus stories, write engaging web copy, and produce photo/video content across digital channels to support enrollment and alumni engagement.

The role requires strong advertising know-how, analytics, and collaboration with campus stakeholders, with on-site duties including events, evenings, and weekends as needed.

Qualifikationen

• Demonstrated experience leading social media strategy and content for a professional brand.
• Managing paid social and digital ad campaigns—including budget oversight and performance reporting.
• Utilizing content management systems (CMS) to create and update content across multiple channels.

Aufgaben

• Plan, execute, and monitor integrated campaigns that drive brand awareness, alumni engagement, and prospective student enrollment.
• Produce high-quality photo and video content for web and print.
• Direct paid advertising across platforms like Facebook, Google, LinkedIn, TikTok, and YouTube.

Kenntnisse

Social media strategy

Content creation

Paid social ads

Budget management

CMS usage

Ausbildung

Bachelor’s degree in marketing, mass communications, journalism, or related field

Tools

Google Analytics

AI-assisted content creation tools

AI-driven advertising tools

Jobbeschreibung

The College of Idaho seeks a dynamic Digital Marketing and Social Media Coordinator to elevate the college’s online presence. You will craft compelling campus stories, write engaging web copy, and produce photo/video content across digital channels to support enrollment and alumni engagement.

The role requires strong advertising know-how, analytics, and collaboration with campus stakeholders, with on-site duties including events, evenings, and weekends as needed.