Digital Storyteller & Brand Communications

Georgia 4-H; Athens (GA); On-site; USD 42,000 - 70,000; Full time

Job summary

The University of Georgia’s College of Environment + Design is seeking a Digital Content and Communications Specialist to manage the college’s social media channels and website content. This full-time role reports to the Director of Marketing and Communications and drives engaging, accessible digital storytelling across platforms.

The ideal candidate will translate complex academic and public-service work into clear narratives, with strong writing, interviewing and project-management skills,

Qualifications

• Strong reporting and interviewing skills, with the ability to translate complex academic, research and public-service work into clear, engaging stories;
• Excellent writing, copy editing and proofreading skills, with the ability to adapt voice, length and format for web, social media, email and other channels;
• Demonstrated experience in managing social media content, editorial calendars or scheduling tools for a specific brand or organization;
• Excellent organization and project management skills, including the ability to prioritize competing assignments, meet deadlines and communicate blockers early;
• Sound judgment, initiative and the ability to work independently while seeking direction when appropriate.

Responsibilities

• Social media strategy and management: Manage and maintain CED’s official social media channels and editorial calendar; Identify, develop, schedule and publish platform-appropriate content; Capture short-form photos and videos as necessary; write strong copy; monitor community interactions; and elevate sensitive issues to the director; Test formats and improve cadence, reach and engagement based on audience behavior.
• Digital storytelling and campaign execution: Proactively seek out and develop digital-first stories and adapt content into social, web, email and multimedia packages that support CED’s priorities; Interview faculty, students, alumni and partners; create concise features, profiles, carousels and short videos; Execute digital campaigns under the director’s strategy.
• Website content management and optimization: Maintain priority CED and program pages for accuracy, usability, accessibility and brand consistency; Publish and adapt news content, coordinate updates with content owners, and apply SEO and web-writing best practices; Conduct routine content audits and flag structural or technical needs.
• Analytics and optimization: Track channel and campaign success using web, social and email analytics; Produce concise monthly reports with insights, identify opportunities or risks, and recommend changes to content, timing and targeting.
• Brand stewardship and collaboration: Apply CED and UGA brand, editorial, trademark and accessibility standards in daily publishing; Maintain organized digital assets and templates; support content contributors with guidance; Participate in team planning and relevant College or campus communications meetings.

Skills

Reporting skills

Interviewing

Editing & proofreading

Social media management

Project management

Independent work

Education

High school diploma or equivalent

Tools

WordPress

Adobe Creative Cloud

CMS platforms

Job description

The University of Georgia’s College of Environment + Design is seeking a Digital Content and Communications Specialist to manage the college’s social media channels and website content. This full-time role reports to the Director of Marketing and Communications and drives engaging, accessible digital storytelling across platforms.

The ideal candidate will translate complex academic and public-service work into clear narratives, with strong writing, interviewing and project-management skills,