Omnichannel Experience Strategy Director

HASUS Harrison & Star, LLC; United States; On-site; USD 145,000 - 155,000; Full time

Job summary

Remedy Edge is seeking a Director of Omnichannel Customer Experience Strategy to translate brand strategy into actionable customer engagement across channels and to lead the omnichannel ecosystem end-to-end.

The role partners with Brand Strategy, Creative, CRM, Analytics, and other teams to drive behavioral change, content strategy, and activation planning across touchpoints. This is a senior strategic leadership position in a dynamic agency setting.

Responsibilities

• Omnichannel Communications Planning: Translate brand objectives into customer behaviors and map content strategy across channels.
• Customer Journey Strategy: Create journey maps, identify moments of engagement, and tie insights to channels and tactics.
• Omnichannel Activation Planning: Develop 12‑month activation calendars across CRM, web, media, and field channels.
• Strategic Briefing and Stewardship: Own briefs, articulate objectives, and ensure alignment with strategy.
• Day-to-Day Strategic Leadership: Act as the omnichannel strategy partner across disciplines.
• Tactical and Annual Planning: Collaborate on annual and tactical planning with cross‑functional teams.
• Measurement and Optimization: Define KPIs and translate learnings into actionable recommendations.
• AI-Enabled Strategy: Apply approved AI platforms to research, planning, and ideation with governance.
• Healthcare and Regulatory Fluency: Ensure compliance with regulatory realities and patient safety.
• Core Strategic Outputs: Deliver omnichannel plans, journeys, and activation calendars.

Job description

Remedy Edge is seeking a Director of Omnichannel Customer Experience Strategy to translate brand strategy into actionable customer engagement across channels and to lead the omnichannel ecosystem end-to-end.

The role partners with Brand Strategy, Creative, CRM, Analytics, and other teams to drive behavioral change, content strategy, and activation planning across touchpoints. This is a senior strategic leadership position in a dynamic agency setting.