Omnichannel Experience Director, Pharma Growth

Define Ventures

New York (NY)

On-site

USD 180,000 - 240,000

Full time

11 days ago

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Job summary

EVERSANA INTOUCH is seeking a Group Director of Experience Strategy to lead omnichannel, personalized experiences across brands and portfolios. You will build strategic plans, align cross-functional teams, and present data-driven recommendations to clients, ensuring outcomes meet business goals and user needs.

The role emphasizes collaboration, adaptability, and driving innovative deliverables while championing diversity and inclusion across teams.

Qualifications

Bachelor's degree in marketing, communications, or related field.
10+ years in Omnichannel Strategy, Experience Strategy, Digital Strategy, or related field.
Experience in Oncology is a must due to client assignment.
Experience in Pharmaceutical, Biotech, or Healthcare Marketing industries.
Exceptional communication and presentation skills for diverse audiences and senior stakeholders.

Responsibilities

Lead the execution of core and advanced Experience Strategy deliverables, including Website/IVA Strategy and Omnichannel Plan.
Analyze qualitative and quantitative data to generate actionable insights and translate into data-backed stories for clients.
Collaborate with senior leadership to define new, innovative deliverables driving client success and agency growth.
Provide strategic direction across brands and portfolios and ensure alignment with brand strategy.
Support organic growth and new business initiatives within the group.