Strategic Planning Director — Healthcare & Pharma

EVERSANA INTOUCH; Chicago (IL); On-site; USD 130,000 - 180,000; Full time

Job summary

EVERSANA INTOUCH, a global healthcare marketing leader, seeks an Associate Director of Strategic Planning to shape consumer insights and cross-channel strategies for life sciences accounts. You will guide planning with senior directors, synthesize data, and lead integrated campaigns across digital, creative, and account teams.

You will collaborate with cross-functional teams, drive brand strategies, and contribute to new business pursuits while championing diversity and inclusion within projects.

Qualifications

• Minimum of six years of experience in planning and strategic planning; ad agency experience a plus.
• Proven ability to create multichannel strategies and deliver them to market.
• Strong digital and analytical capabilities are required.
• Pharma/Healthcare background is a nice-to-have.
• Storyteller and persuasive presenter with strong communication skills.
• Deep understanding of digital channels including CRM and social media.
• Resourceful, able to see big picture and dive into details.
• Strong balance of creativity and analytics; ability to simplify complex ideas.

Responsibilities

• Lead and guide planning for healthcare/pharma accounts.
• Synthesize data and insights to drive integrated strategy and multichannel plans.
• Develop brand strategies, digital cross-channel plans, and customer journeys.
• Collaborate with cross-functional teams and client partners to elevate thinking.
• Direct key components of client business and engage clients actively.
• Manage multiple projects and lead annual planning deliverables.
• Identify opportunities for growth and workflow improvements.
• Support new business activity and promote DEI.

Skills

Strategic planning

Multichannel strategy

Digital analytics

Storytelling

Presenting

Cross-functional collaboration

Education

Bachelor's degree in marketing, advertising, or related field

Tools

CRM systems

Job description

EVERSANA INTOUCH, a global healthcare marketing leader, seeks an Associate Director of Strategic Planning to shape consumer insights and cross-channel strategies for life sciences accounts. You will guide planning with senior directors, synthesize data, and lead integrated campaigns across digital, creative, and account teams.

You will collaborate with cross-functional teams, drive brand strategies, and contribute to new business pursuits while championing diversity and inclusion within projects.