North Dallas Private-Pay Home Care Growth Marketer

Always Best Care Senior Services - Dallas, TX; Dallas (TX); On-site; USD 55,000 - 85,000; Full time

Benefits offered by this job

Health benefits

Paid Time Off

Paid Holidays

Company vehicle stipend

Professional development

Job summary

Always Best Care Senior Services – Dallas is seeking a Marketing Specialist to grow our private pay home care referrals in North Dallas. You will cultivate relationships with physicians, hospitals, and senior living professionals to connect families with high-quality in-home care.

You will conduct daily marketing visits, develop partnerships, and educate partners about our services. This role emphasizes networking, exceptional service, and consistent pipeline growth to support census expansion.

Qualifications

• Minimum of 2 years of marketing or business development experience with a private pay home care agency.
• Proven ability to generate referrals and grow census through relationship-based marketing.
• Existing North Dallas healthcare professional connections preferred.
• Strong communication, presentation, and relationship-building skills.
• Able to meet with physicians, hospital discharge planners, case managers, social workers, and other professionals.

Responsibilities

• Build and maintain strong relationships with physicians, hospitals, rehabilitation facilities, and other referral partners.
• Conduct daily marketing visits and sales calls throughout the North Dallas service area.
• Develop and strengthen referral partnerships that generate new private pay client admissions.
• Represent Always Best Care at networking events, health fairs, chamber events, and community outreach programs.
• Educate healthcare professionals and community partners about our private pay home care services.
• Identify new business opportunities and strategic partnerships within the senior care market.
• Maintain accurate referral and activity documentation within our CRM.
• Collaborate with operations and scheduling teams to ensure exceptional client and referral experience.
• Assist with marketing campaigns, presentations, promotional materials, and community engagement initiatives.
• Maintain regular follow-up with referral partners to foster long-term relationships.

Skills

Relationship-building

Marketing

Business development

Networking

Communication

Self-motivated

Time management

Driver's license

CRM

Tools

CRM

Job description

Always Best Care Senior Services – Dallas is seeking a Marketing Specialist to grow our private pay home care referrals in North Dallas. You will cultivate relationships with physicians, hospitals, and senior living professionals to connect families with high-quality in-home care.

You will conduct daily marketing visits, develop partnerships, and educate partners about our services. This role emphasizes networking, exceptional service, and consistent pipeline growth to support census expansion.