Home Care Sales and Marketing

Executive Home Care of Allen; Allen (TX); Hybrid; USD 45,000 - 100,000; Full time

Benefits offered by this job

Bonus based on performance

Competitive salary

Flexible schedule

Opportunity for advancement

Training & development

Job summary

Executive Home Care in North Dallas is seeking a Homecare Sales and Marketing Specialist to drive growth by promoting care services, expanding client reach, and building community relationships in North Dallas and Collin County. The role focuses on developing sales strategies, increasing referrals, and enhancing brand visibility.

The ideal candidate has 3–5 years in home care or healthcare sales, excels at relationship-building, and thrives in a hybrid field-based environment.

Qualifications

• 3–5 yrs sales/marketing in home care, senior services, healthcare, or private-pay (preferred).
• Thrive on 10–15 daily touchpoints; rejection-proof.
• Strong presentation, follow-up, Google Workspace/CRM skills.
• North Dallas/Collin County market knowledge is a plus.

Responsibilities

• Build and maintain relationships with prospective clients, families, and community organizations.
• Educate families on the benefits, our differentiators, and affordability of private pay home care services.
• Self-manage qualified leads that are received and have a strategic plan to close leads that are received.
• Develop partnerships with long-term care communities to generate new client inquiries.
• Conduct in-home or virtual consultations to explain services, pricing, and care options.
• Create and execute local marketing and outreach strategies.
• Collaborate with the internal care team to ensure smooth onboarding and client satisfaction.
• Track activities, leads, and outcomes in Excel/CRM or other sales tracking tools.
• Maintain a compassionate, client-centered approach that reflects the company’s mission and values in every interaction.

Skills

Sales & Marketing

Relationship Building

Presentation Skills

CRM

Google Workspace

Education

3–5 yrs sales/marketing in home care or healthcare

Tools

CRM systems

Excel

Job description

Benefits:

• Bonus based on performance


• Competitive salary


• Flexible schedule


• Opportunity for advancement


• Training & development

Job Posting: Homecare Sales and Marketing Specialist – North Dallas

Location: North Dallas, TX (Hybrid Remote/In-Field) Employment Type: Full-Time Compensation: $45k-$60k Base Salary, + uncapped commission, and bonus

On Target Cash Pay Range:

On target earnings of $70k-$100k

About Us:

Executive Home Care provides compassionate, high-quality home care services in North Dallas & Collin County, empowering seniors and individuals to live independently with dignity. Join us to drive growth and make a meaningful impact.

Position Overview – Homecare Sales and Marketing Specialist

The Sales and Marketing position in the home care industry is responsible for promoting the company’s care services, expanding client reach, and building strong community relationships. This role focuses on developing and implementing sales strategies, increasing referrals, and enhancing brand visibility within the healthcare and senior care sectors. The ideal candidate will understand the unique needs of clients and families seeking home care, effectively communicate the value of services, and drive business growth through targeted marketing initiatives and partnerships with healthcare professionals and community organizations.

Key Responsibilities

• Build and maintain relationships with prospective clients, families, and community organizations.


• Educate families on the benefits, our differentiators, and affordability of private pay home care services.


• Self-manage qualified leads that are received and have a strategic plan to close leads that are received.


• Develop partnerships with long-term care communities to generate new client inquiries.


• Conduct in-home or virtual consultations to explain services, pricing, and care options.


• Create and execute local marketing and outreach strategies.


• Collaborate with the internal care team to ensure smooth onboarding and client satisfaction.


• Track activities, leads, and outcomes in Excel/CRM or other sales tracking tools.


• Maintain a compassionate, client-centered approach that reflects the company’s mission and values in every interaction.

Qualifications

• 3–5 yrs sales/marketing in home care, senior services, healthcare, or private-pay (preferred).


• Thrive on 10–15 daily touchpoints; rejection-proof.


• Strong presentation, follow-up, Google Workspace/CRM skills.


• North Dallas/Collin County market knowledge is a plus.

What We’re Looking For

• A compassionate, relationship-driven professional passionate about helping seniors and others live safely at home.


• A proactive self-starter who thrives in a field-based sales environment.


• Someone comfortable having meaningful conversations about private pay care options with families.


• Professional yet personable — able to connect authentically with diverse clinical teams.


• Mission-driven with a genuine passion for improving community health access and outcomes.


• Strong follow-up discipline and a growth-oriented mindset.

Why Join Us?

• Lucrative Earnings: Uncapped commissions reward top performers.


• Flexibility: Hybrid work with control over your schedule.


• Real Impact: Every client equal family kept together at home.


• National brand + local autonomy


• Merit based: Proven results equal growth with the company

Flexible work from home options available.