North America ISV Growth Marketing Lead

Amazon Web Services (AWS); Arlington (VA); On-site; USD 156,000 - 211,000; Full time

Benefits offered by this job

Health insurance

401(k) matching

Paid time off

Parental leave

Job summary

Amazon Web Services, Inc. is seeking the Head of North America ISV Marketing to lead strategy, planning and execution for independent software vendors in the US and Canada. You will drive data-driven programs with partners and AWS-led demand generation, including ABM and MDF planning.

The role requires building and developing a large NAMER marketing team, collaborating with field and global partners, and reporting outcomes to stakeholders. This senior position has global impact.

Qualifications

• 10+ years of professional non-internship marketing experience.
• Experience managing teams.
• Experience using data and metrics to drive improvements.
• Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables).
• Experience driving direction and alignment with cross-functional teams.

Responsibilities

• Develop, own and execute the NAMER ISV marketing plan including ABM, integration into AWS-led demand generation, MDF planning, and partner-led demand generation.
• Develop, own and execute the ABM plans to support partner growth strategies with customers.
• Hire and develop a team of NAMER ISV partner marketing professionals and ABM specialists that plan and deliver partner demand generation programs.
• Partner closely with field and global marketing to ensure a unified marketing strategy across the Geo.
• Work closely with the global partner and direct sales leaders to understand regional priorities and execute plans.
• Drive cross-functional collaboration with extended marketing teams to execute partner-led programs.
• Work with AWS Marketing teams to share best practices and ensure alignment across different marketing efforts.
• Set goals, measure and report outcomes to the internal business and external partner stakeholders.

Skills

Leadership

Data-driven marketing

Cross-functional collaboration

Marketing analytics

Team management

Tools

Excel

Tableau

Job description

Amazon Web Services, Inc. is seeking the Head of North America ISV Marketing to lead strategy, planning and execution for independent software vendors in the US and Canada. You will drive data-driven programs with partners and AWS-led demand generation, including ABM and MDF planning.

The role requires building and developing a large NAMER marketing team, collaborating with field and global partners, and reporting outcomes to stakeholders. This senior position has global impact.