North America Field Marketing & Demand Gen Lead

Perk; Chicago (IL); Hybrid; USD 150,000 - 190,000; Full time

Job summary

Perk is seeking a strategic and results-driven Head of Field Marketing to lead our North America demand-generation efforts. You will own the NAM field marketing strategy, drive regional pipeline, and collaborate with Sales, RevOps, and global marketing to shape Perk's broader field marketing direction.

You will sit on the NAM leadership team, manage a small team, and own the regional budget. The role emphasizes AI-first approaches, events, ABM, and multi-channel campaigns to accelerate growth.

Qualifications

• 10+ years of experience in B2B SaaS marketing and leadership.
• Strong field marketing and demand generation experience.
• Proven ability to align marketing with sales and leadership.

Responsibilities

• Develop and execute the North America field marketing strategy in line with sales objectives.
• Build a local marketing plan focused on regional brand awareness and demand generation.
• Forecast, track, and optimize pipeline and ROI while collaborating with SDRs.

Job description

Perk is seeking a strategic and results-driven Head of Field Marketing to lead our North America demand-generation efforts. You will own the NAM field marketing strategy, drive regional pipeline, and collaborate with Sales, RevOps, and global marketing to shape Perk's broader field marketing direction.

You will sit on the NAM leadership team, manage a small team, and own the regional budget. The role emphasizes AI-first approaches, events, ABM, and multi-channel campaigns to accelerate growth.