North America Senior Brand & Integrated Campaigns Lead

Talantir; Chicago (IL); Hybrid; USD 136,000 - 160,000; Full time

Benefits offered by this job

Equity ownership

Generous vacation & holidays

Relocation support

Job summary

Perk is building a bold, distinctive B2B brand in North America. We’re seeking a Senior Brand and Integrated Campaigns Manager to own brand marketing, strategy, media, and full-funnel execution across the US.

You’ll balance long-term brand building with performance-driven demand, shaping category-defining work in a fast-growing SaaS context. You’ll lead cross-functional teams, manage budgets, and collaborate with global partners to deliver standout campaigns that drive measurable pipeline impact

Qualifications

• 7+ years’ experience in integrated marketing, brand building and campaign leadership.
• Proven track record delivering full-funnel campaigns in North America for B2B SaaS or high-growth tech.
• Experience across brand, media buying and paid, earned, and owned channels; familiarity with video, audio, OOH and CTV.
• Experience managing brand budgets and implementing measurement approaches (incrementality, lift studies, MMM).

Responsibilities

• Build the brand using Integrated Campaigns across awareness, demand and pipeline.
• Develop multi-channel campaigns across channels including video, audio, OOH, paid social and digital.
• Serve as North America Media & Market Expert, guiding channel mix and measurement.
• Collaborate with Digital, Creative, Product Marketing and agencies to meet objectives.
• Define success metrics, monitor performance, and provide post-campaign analysis.
• Drive creative and strategic excellence while managing budgets with accountability.

Skills

Strategic thinking

Brand building

Campaign leadership

Cross-functional collaboration

Media planning

Measurement & analytics

Project management

Storytelling

Job description

Perk is building a bold, distinctive B2B brand in North America. We’re seeking a Senior Brand and Integrated Campaigns Manager to own brand marketing, strategy, media, and full-funnel execution across the US.

You’ll balance long-term brand building with performance-driven demand, shaping category-defining work in a fast-growing SaaS context. You’ll lead cross-functional teams, manage budgets, and collaborate with global partners to deliver standout campaigns that drive measurable pipeline impact