NIL Partnerships Account Executive — Fresno

TheLinkU; Fresno (CA); On-site; USD 70,000 - 120,000; Full time

Job summary

TheLinkU is hiring an Account Executive in Fresno, CA to lead the local sales efforts for NIL and Rev Gen partnerships. You will own the full sales cycle from prospecting to close, targeting Fresno State partners and regional brands to drive revenue.

This role emphasizes building trust, effective negotiation, and closing net new opportunities to support student athletes and the university ecosystem. Ideal candidates bring 2+ years of B2B sales experience, a proven hunter mentality, and local

Qualifications

• 2+ years of B2B sales experience, preferably in sports, SaaS, marketing, or NIL-related fields.
• Existing relationships with Fresno State athletics and local business community would be a plus.
• Proven track record as a new business hunter with ownership of a quota and closing net new accounts.
• Bachelor's degree preferred but not required.

Responsibilities

• Own the full sales cycle from prospecting through close.
• Prospect and close new accounts across local and regional brand partners.
• Drive outbound pipeline generation through cold outreach, networking, and local market activation.
• Build and manage a pipeline of local and regional brand partners tied to the Fresno State market.
• Build strong relationships with Fresno State student athletes, athletic department stakeholders, collectives, and local/regional businesses.
• Identify, pitch, and close NIL and Rev Gen partnership opportunities.
• Lead meetings with prospective partners and guide them through the full partnership lifecycle.
• Negotiate and execute agreements aligning incentives across athletes, brands, and the university.

Skills

B2B sales

New business hunting

Negotiation

Quota management

Relationship building

Education

Bachelor's degree

Tools

CRM software

Job description

TheLinkU is hiring an Account Executive in Fresno, CA to lead the local sales efforts for NIL and Rev Gen partnerships. You will own the full sales cycle from prospecting to close, targeting Fresno State partners and regional brands to drive revenue.

This role emphasizes building trust, effective negotiation, and closing net new opportunities to support student athletes and the university ecosystem. Ideal candidates bring 2+ years of B2B sales experience, a proven hunter mentality, and local