Account Executive

TheLinkU; Fresno (CA); On-site; USD 70,000 - 120,000; Full time

Job summary

TheLinkU is hiring an Account Executive in Fresno, CA to lead the local sales efforts for NIL and Rev Gen partnerships. You will own the full sales cycle from prospecting to close, targeting Fresno State partners and regional brands to drive revenue.

This role emphasizes building trust, effective negotiation, and closing net new opportunities to support student athletes and the university ecosystem. Ideal candidates bring 2+ years of B2B sales experience, a proven hunter mentality, and local

Qualifications

• 2+ years of B2B sales experience, preferably in sports, SaaS, marketing, or NIL-related fields.
• Existing relationships with Fresno State athletics and local business community would be a plus.
• Proven track record as a new business hunter with ownership of a quota and closing net new accounts.
• Bachelor's degree preferred but not required.

Responsibilities

• Own the full sales cycle from prospecting through close.
• Prospect and close new accounts across local and regional brand partners.
• Drive outbound pipeline generation through cold outreach, networking, and local market activation.
• Build and manage a pipeline of local and regional brand partners tied to the Fresno State market.
• Build strong relationships with Fresno State student athletes, athletic department stakeholders, collectives, and local/regional businesses.
• Identify, pitch, and close NIL and Rev Gen partnership opportunities.
• Lead meetings with prospective partners and guide them through the full partnership lifecycle.
• Negotiate and execute agreements aligning incentives across athletes, brands, and the university.

Skills

B2B sales

New business hunting

Negotiation

Quota management

Relationship building

Education

Bachelor's degree

Tools

CRM software

Job description

About TheLinkU

TheLinkU is a leading NIL (Name, Image & Likeness) technology and revenue platform built to help universities, student-athletes, and brands unlock compliant, scalable revenue opportunities in today's evolving collegiate sports landscape.

About TheLinkU

TheLinkU is a leading NIL (Name, Image & Likeness) technology and revenue platform built to help universities, student-athletes, and brands unlock compliant, scalable revenue opportunities in today's evolving collegiate sports landscape.
We provide the infrastructure, national partnerships, and execution model needed to drive sustainable NIL and above the cap revenue, while maintaining transparency, compliance, and operational efficiency.
Our Revenue Generation (Rev Gen) model supports universities and athletes from partnership development through contract execution and payment distribution. Our Account Executives are the engine that activates this model at the local level.

Position Overview

We are seeking an Account Executive based in Fresno, CA to lead business development efforts within the Fresno State market. This is a closing role.
As an AE, you'll own the full sales cycle from prospecting through close, carry an annual revenue quota, and serve as a new business hunter responsible for sourcing, pitching, and closing NIL and Rev Gen partnership opportunities tied to Fresno State. Your individual revenue quota will be tied directly to Fresno State market growth, and your ability to build trust, influence decision makers, and generate measurable revenue will directly impact student athletes, the university ecosystem, and TheLinkU's national growth strategy.
This is a high visibility role within a fast moving and evolving industry.

Key Responsibilities

• Own the full sales cycle from prospecting through close
• Prospect and close net new accounts across local and regional brand partners
• Drive outbound pipeline generation through cold outreach, networking, and local market activation
• Build and manage a pipeline of local and regional brand partners tied to the Fresno State market
• Build and maintain strong relationships with Fresno State student athletes, athletic department stakeholders, collectives, and local and regional businesses
• Identify, pitch, and close NIL and Rev Gen partnership opportunities using a consultative sales approach
• Activate TheLinkU's national partnerships within the Fresno State market
• Lead meetings with prospective partners and guide them through the full partnership lifecycle
• Negotiate and execute agreements that align incentives across athletes, brands, and the university
• Collaborate with internal teams (Marketing, Operations, Client Success, Product) to ensure seamless onboarding and execution
• Represent TheLinkU at on campus meetings, local business events, and industry gatherings
• Maintain accurate pipeline management and reporting within CRM tools
• Consistently meet or exceed individual revenue quota and sales targets

What We're Looking For

• 2+ years of B2B sales experience preferred (sports, SaaS, marketing, financial services, or NIL related experience a plus)
• Existing relationships with Fresno State athletics and the local business community
• Proven track record as a new business hunter with experience owning a quota and closing net new accounts
• Strong understanding of or passion for college athletics and the Fresno State ecosystem
• Proven ability to sell to multiple stakeholders and navigate complex decision making environments
• Confident communicator with strong negotiation and closing skills
• Results oriented and comfortable in a high growth, performance driven environment
• Self motivated with the ability to operate independently while collaborating cross functionally
• Flexible schedule (standard hours approximately 8 a.m. to 5 p.m., with variability based on client and athletic schedules)
• Bachelor's degree preferred but not required
• Must be based in or near Fresno, CA

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.