NIL Partnerships Account Exec - Baylor Market

TheLinkU; Waco (TX); On-site; USD 65,000 - 100,000; Full time

Job summary

TheLinkU, a leading NIL technology and revenue platform, is seeking an Account Executive based in Waco, TX to lead business development in the Baylor University market. You will own the full sales cycle from prospecting to close, carrying an annual revenue quota, and closing NIL and Rev Gen partnership opportunities.

This high-visibility role requires building trust with university stakeholders, local brands, and student-athletes, while coordinating with Marketing, Operations, and Product to

Qualifications

• 2+ years of B2B sales experience; NIL, sports, or SaaS is a plus.
• Established relationships with Baylor University athletics and local businesses.
• Proven track record of closing new accounts and meeting quotas.
• Ability to sell to multiple stakeholders and navigate complex decision making.
• Based in or near Waco, TX.

Responsibilities

• Own the full sales cycle from prospecting through close.
• Prospect and close net new accounts with local and regional partners.
• Drive outbound pipeline through cold outreach and local market events.
• Build and manage a Baylor-focused partner pipeline.
• Collaborate with Marketing, Ops, and Success teams to onboard partners.
• Represent TheLinkU at campus meetings and industry events.
• Maintain accurate CRM pipeline and hit revenue quotas.

Skills

B2B sales

Quota ownership

Relationship building Baylor

Negotiation

Self-motivated

Education

Bachelor's degree preferred

Tools

CRM (Salesforce)

Job description

TheLinkU, a leading NIL technology and revenue platform, is seeking an Account Executive based in Waco, TX to lead business development in the Baylor University market. You will own the full sales cycle from prospecting to close, carrying an annual revenue quota, and closing NIL and Rev Gen partnership opportunities.

This high-visibility role requires building trust with university stakeholders, local brands, and student-athletes, while coordinating with Marketing, Operations, and Product to