National Sales Director, Total Audience & Growth

Nexstar Media Group, Inc.; Irving (TX); Remote; USD 175,000 - 275,000; Full time

Job summary

Nexstar Media Group is seeking a results-driven Director of Sales to drive national and multi-market revenue growth across Nexstar Group Sales. This leadership role focuses on achieving budget, expanding existing accounts, and generating new revenue by leveraging Nexstar’s local footprint, Total Audience solutions, sports, tentpole events, network, and digital platforms.

This high-impact role requires a proven sales leader who thrives in a performance culture, builds strong client and agency

Qualifications

• 10+ years of media sales experience.
• Proven track record of hitting and exceeding revenue budgets.
• Proven ability to generate new business and incremental revenue.
• Strong leadership experience managing and motivating sales teams.
• Deep understanding of local and national media, digital, CTV/OTT, and sports sponsorships.
• Exceptional presentation, negotiation, and relationship-building skills.
• Data-driven mindset with strong forecasting and CRM discipline.

Responsibilities

• Revenue & Budget Ownership: Own and achieve assigned revenue budget across Group Sales accounts and initiatives.
• Drive consistent pacing, forecasting accuracy, and disciplined pipeline management.
• Identify and close new revenue opportunities to offset market softness and protect budget delivery.
• New Business & Revenue Expansion: Generate net-new revenue through new client acquisition, vertical expansion, and innovative cross-platform solutions.
• Develop and sell integrated campaigns across linear TV, digital, CTV/OTT, sports, and sponsorships.
• Proactively bring new ideas, products, and tentpole opportunities to clients and agencies.
• Partner closely with local market GMs, GSMs, and station sales teams to maximize local inventory and execution.
• Client & Agency Leadership: Build senior-level relationships with national advertisers and agency decision-makers.
• Serve as a trusted advisor, helping clients solve business challenges through Nexstar’s Total Audience solutions and scale.
• Represent Nexstar as a thought leader in the marketplace.
• Cross-Functional Collaboration: Work closely with sports, digital, research, marketing, and operations teams to execute revenue strategies.
• Support major tentpole projects, sports franchises, and network-wide initiatives.

Skills

Media sales

Budget management

Leadership

New business development

Presentation

Negotiation

CRM/data-driven

Cross-functional collaboration

Digital/CTV/OTT

Sports sponsorships

Job description

Nexstar Media Group is seeking a results-driven Director of Sales to drive national and multi-market revenue growth across Nexstar Group Sales. This leadership role focuses on achieving budget, expanding existing accounts, and generating new revenue by leveraging Nexstar’s local footprint, Total Audience solutions, sports, tentpole events, network, and digital platforms.

This high-impact role requires a proven sales leader who thrives in a performance culture, builds strong client and agency