National Sales Director: Growth & Partnerships

Farmstead; United States; Hybrid; USD 75,000 - 120,000; Full time

Job summary

Fischer & Wieser Farmstead, a national specialty foods manufacturer, seeks a National Sales Manager to accelerate growth across grocery, club, foodservice, and wholesale channels. You will prospect, present, negotiate, and close deals with distributors, retailers, operators, brokers, and other partners.

The role emphasizes building strategic partnerships, expanding distribution, and maximizing product utilization while traveling up to 40% across the United States.

Qualifications

• 4+ years of successful sales experience in grocery, specialty retail, club, foodservice, or wholesale channels.
• Established customer relationships and a strong book of business within one or more channels.
• Proven success developing new business opportunities and driving profitable growth.
• Experience with distributors, retailers, brokers, operators, or related trade channels.
• Excellent communication, presentation, negotiation, and relationship-building skills.
• Independent, entrepreneurial, execution-focused.

Responsibilities

• Drive sales growth across targeted accounts in grocery, specialty retail, club, foodservice, or wholesale channels.
• Develop, manage, and expand strategic customer relationships to increase sales and margins.
• Collaborate with customers to develop product placements, merchandising programs, and promotional initiatives.
• Build relationships with distributors, brokers, retailers, operators, ingredient manufacturers, and key decision-makers across channels.
• Manage distributor and retail partner relationships for profitable growth and margin optimization.
• Oversee broker activities to meet objectives and growth targets.
• Develop, negotiate, and evaluate promotional programs for ROI and growth.
• Analyze sales performance, market trends, and opportunities to drive growth.
• Partner with Marketing, Product Development, Operations, Customer Service, Finance, and leadership to deliver results.

Skills

Sales experience

Relationship building

Negotiation

Communication

Presentation

Microsoft Office

CPG knowledge

Independence

Entrepreneurial mindset

Tools

Microsoft Office

Job description

Fischer & Wieser Farmstead, a national specialty foods manufacturer, seeks a National Sales Manager to accelerate growth across grocery, club, foodservice, and wholesale channels. You will prospect, present, negotiate, and close deals with distributors, retailers, operators, brokers, and other partners.

The role emphasizes building strategic partnerships, expanding distribution, and maximizing product utilization while traveling up to 40% across the United States.