Multimedia Advertising Sales Executive

WWAY-TV, LLC; Leland (NC); On-site; USD 42,000 - 62,000; Full time

Job summary

WWAY-TV, LLC in Leland, NC seeks a Multimedia Account Executive to drive television and digital advertising revenue for local businesses in the Wilmington/Cape Fear region. You will build relationships with clients, present marketing solutions, and meet revenue goals through proactive outside sales, events, and sponsorship packages.

The role requires a professional appearance, strong communication, and the ability to thrive in a fast-paced environment. A valid driver’s license is required.

Qualifications

• Strong organizational, written, and presentation skills.
• Competitive, energetic, and self-starter with a drive to win.
• Must be proficient in Microsoft Word, Excel, and PowerPoint; understands Internet/Social Media/Digital.

Responsibilities

• Sales: Business to business outside sales calls.
• Learn the business of advertising and sales fundamentals.
• Learn and understand the business objectives and advertising strategies of clients across many business categories then help them achieve those goals.
• Generate advertising revenue through television advertising sales and event sponsorship sales to local advertisers.
• Present marketing ideas to area business decision-makers.
• Provide input on sales promotion ideas to sales management.
• Attain budgeted revenue goals through effective solicitations, promotions, and customer service.

Skills

Organizational skills

Written communication

Presentation skills

Competitive, energetic, self-starter

Team player

Professional appearance

Digital understanding

Tools

Microsoft Word

Microsoft Excel

Microsoft PowerPoint

Internet/Social Media/Digital platforms

Job description

WWAY-TV, LLC in Leland, NC seeks a Multimedia Account Executive to drive television and digital advertising revenue for local businesses in the Wilmington/Cape Fear region. You will build relationships with clients, present marketing solutions, and meet revenue goals through proactive outside sales, events, and sponsorship packages.

The role requires a professional appearance, strong communication, and the ability to thrive in a fast-paced environment. A valid driver’s license is required.