#628 Account Executive

WWAY-TV, LLC; Leland (NC); On-site; USD 42,000 - 62,000; Full time

Job summary

WWAY-TV, LLC in Leland, NC seeks a Multimedia Account Executive to drive television and digital advertising revenue for local businesses in the Wilmington/Cape Fear region. You will build relationships with clients, present marketing solutions, and meet revenue goals through proactive outside sales, events, and sponsorship packages.

The role requires a professional appearance, strong communication, and the ability to thrive in a fast-paced environment. A valid driver’s license is required.

Qualifications

• Strong organizational, written, and presentation skills.
• Competitive, energetic, and self-starter with a drive to win.
• Must be proficient in Microsoft Word, Excel, and PowerPoint; understands Internet/Social Media/Digital.

Responsibilities

• Sales: Business to business outside sales calls.
• Learn the business of advertising and sales fundamentals.
• Learn and understand the business objectives and advertising strategies of clients across many business categories then help them achieve those goals.
• Generate advertising revenue through television advertising sales and event sponsorship sales to local advertisers.
• Present marketing ideas to area business decision-makers.
• Provide input on sales promotion ideas to sales management.
• Attain budgeted revenue goals through effective solicitations, promotions, and customer service.

Skills

Organizational skills

Written communication

Presentation skills

Competitive, energetic, self-starter

Team player

Professional appearance

Digital understanding

Tools

Microsoft Word

Microsoft Excel

Microsoft PowerPoint

Internet/Social Media/Digital platforms

Job description

Job Notification

TO: Community Contacts DATE: November 9, 2026

Job Title: ACCOUNT EXECUTIVE

JOB REFERAL #:628

Job Description: MULTIMEDIA ACCOUNT EXECUTIVE

WWAY-TV, located in Leland, NC, is seeking an enthusiastic, highly motivated candidate to build a career as a multimedia marketing Account Executive, selling television advertising, digital advertising, and promotional event sponsorships to local businesses in the Wilmington / Cape Fear Region.

Responsibilities

• Sales: Business to business outside sales calls.
• Learn the business of advertising and sales fundamentals.
• Learn and understand the business objectives and advertising strategies of clients across many business categories then help them achieve those goals.
• Generate advertising revenue through television advertising sales and event sponsorship sales to local advertisers.
• Present marketing ideas to area business decision-makers.
• Provide input on sales promotion ideas to sales management.
• Attain budgeted revenue goals through effective solicitations, promotions, and customer service.

Qualifications

• Strong organizational, written, and presentation skills.
• Competitive, energetic, and self-starter.
• Team player.
• Ability to thrive in a fast-paced environment, with a desire to win.
• Professional appearance.
• Must be proficient in Microsoft Word, Excel, and PowerPoint Internet/Social Media/Digital understanding.

You must possess a valid and clean driver’s license.

It is the policy of WWAY-TV, LLC that Employment shall be based on merit, qualification, and competence. Employment practice shall not be influenced or affected by virtue of an applicant’s or an employee’s race, age, sex, religion, color, national origin, or disability. We utilize DMV & criminal background checks as a condition of employment.

Females and minorities are encouraged to apply.