#626 Multimedia Account Executive

WWAY; Leland (NC); On-site; USD 45,000 - 75,000; Full time

Job summary

WWAY-TV in Leland, NC is seeking an enthusiastic Multimedia Account Executive to sell television and digital advertising, plus sponsorships to local businesses in the Wilmington/Cape Fear region.

Responsibilities include outside sales calls, learning client objectives, presenting marketing ideas, and meeting revenue goals while maintaining strong customer service. A valid driver’s license is required.

Qualifications

• Strong organizational, written, and presentation skills.
• Competitive, energetic, and self-starter.
• Proficient in Word, Excel, and PowerPoint.
• Must possess a valid and clean driver’s license.

Responsibilities

• Sell television advertising, digital advertising, and event sponsorships to local businesses.
• Present marketing ideas to area business decision-makers.
• Attain revenue goals through effective solicitations and customer service.

Skills

Sales experience

Communication skills

Presentation skills

Self-starter

Team player

Word

Excel

PowerPoint

Tools

Microsoft Word

Microsoft Excel

PowerPoint

Job description

NOTIFICATION OF JOB OPENING

TO: Community Contacts DATE: November 4, 2026

JOB TITLE: MULTIMEDIA ACCOUNT EXECUTIVE

JOB DESCRIPTION: MULTIMEDIA ACCOUNT EXECUTIVE

JOB REFERAL #:626

EXPERIENCE AND SKILLS NECESSARY:

WWAY-TV, located in Leland, NC, is seeking an enthusiastic, highly motivated candidate to build a career as a multimedia marketing Account Executive, selling television advertising, digital advertising, and promotional event sponsorships to local businesses in the Wilmington / Cape Fear Region. Your responsibilities will include: Sales: Business to business outside sales calls. Learn the business of advertising and sales fundamentals. Learn and understand the business objectives and advertising strategies of clients across many business categories then help them achieve those goals. Generate advertising revenue through television advertising sales and event sponsorship sales to local advertisers. Present marketing ideas to area business decision-makers. Provide input on sales promotion ideas to sales management. Attain budgeted revenue goals through effective solicitations, promotions, and customer service.

Qualifications: Strong organizational, written, and presentation skills. Competitive, energetic, and self-starter. Team player. Ability to thrive in a fast-paced environment, with a desire to win. Professional appearance. Must be proficient in Microsoft Word, Excel, and PowerPoint Internet/Social Media/Digital understanding.

You must possess a valid and clean driver’s license.

It is the policy of WWAY-TV, LLC that Employment shall be based on merit, qualification, and competence. Employment practice shall not be influenced or affected by virtue of an applicant’s or an employee’s race, age, sex, religion, color, national origin, or disability. We utilize DMV & criminal background checks as a condition of employment. Females and minorities are encouraged to apply.