MarTech Strategy Lead: Innovative, Compliant Digital Growth

Eli Lilly and Company; Indianapolis (IN); On-site; MXN 2,000,000 - 3,600,000; Full time

Job summary

Lilly is seeking a Marketing Technology Associate Director to lead the strategic planning, implementation, and optimization of our MarTech ecosystem for compliant, personalized customer engagement.

This senior leader will explore new technologies, optimize platforms, and collaborate with partners to drive growth while ensuring data security and regulatory compliance across global brands.

Qualifications

• Bachelor's degree in Marketing, Business, IT or related field.
• MBA is a plus.
• Experience leading MarTech or related fields.
• Deep experience with CRM, CDP, marketing automation and analytics.

Responsibilities

• Lead strategic MarTech planning aligned with commercialization objectives.
• Influence senior stakeholders across functions to adopt best practices.
• Identify emerging technologies to drive revenue growth and better customer engagement.
• Oversee platform integrations (CRM, CDP, automation, analytics).
• Ensure data security, regulatory compliance & MLR processes.

Skills

Strategic leadership

Stakeholder management

Cross-functional collaboration

Regulatory compliance

Education

Bachelor's in Marketing, Business, Information Technology, or related field

MBA preferred

Tools

CRM

CDP

Marketing automation

Analytics platforms

Job description

Lilly is seeking a Marketing Technology Associate Director to lead the strategic planning, implementation, and optimization of our MarTech ecosystem for compliant, personalized customer engagement.

This senior leader will explore new technologies, optimize platforms, and collaborate with partners to drive growth while ensuring data security and regulatory compliance across global brands.