MarTech Integration Lead: Personalization & Compliance

Biopharma Careers; Cambridge (MA); On-site; USD 145,000 - 210,000; Full time

Benefits offered by this job

401(k) with company contributions

Medical, dental and vision coverage

Life and disability insurance

Parental leave and paid time off

Well-being allowance

Commuter benefits

Job summary

Ipsen Pharma (SAS) seeks a Marketing Technology Integration Lead to design, implement, and optimize a multimodal MarTech ecosystem powering compliant, omnichannel experiences for consumers and providers. You will act as the strategic and technical integrator across CMS, CRM, marketing automation, and analytics, coordinating Marketing, IT, Data, and Compliance teams.

The role requires strong MarTech knowledge, platform integration expertise, and a track record delivering end-to-end MarTech

Qualifications

• 10+ years in a related field with strong MarTech exposure.
• 6+ years in MarTech implementation/integration or digital transformation.
• Hands-on experience with CMS and marketing platforms (Adobe, Salesforce, Sitecore or similar).
• Experience integrating MarTech with enterprise data and analytics systems.
• Familiarity with privacy, consent management, and regulated content environments.

Responsibilities

• Own MarTech platform implementation.
• Lead integration of CMS, marketing automation, CRM and analytics for personalized content.
• Translate marketing requirements into scalable technical solutions with data privacy in mind.
• Coordinate cross-functional execution across marketing, IT, analytics and vendors.
• Manage implementation timelines, risks and launch readiness.

Skills

MarTech strategy

Platform integration

Data governance

Privacy & compliance

Cross-functional collaboration

Communication

Education

Bachelor's degree in Engineering/CS/Business Information Systems

Master’s degree in Engineering/CS/Business Information Systems

MBA

Tools

Adobe

Salesforce

Sitecore

Job description

Ipsen Pharma (SAS) seeks a Marketing Technology Integration Lead to design, implement, and optimize a multimodal MarTech ecosystem powering compliant, omnichannel experiences for consumers and providers. You will act as the strategic and technical integrator across CMS, CRM, marketing automation, and analytics, coordinating Marketing, IT, Data, and Compliance teams.

The role requires strong MarTech knowledge, platform integration expertise, and a track record delivering end-to-end MarTech