Marketing & Sales Ops Specialist — Drive Growth

Interstate Truckway Inc; Cincinnati (OH); On-site; USD 60,000 - 75,000; Full time

Benefits offered by this job

Prescription coverage

401(k) with employer match

Paid vacation

Company-paid life insurance

Short-term disability coverage

Job summary

Interstate Utility Trailer in Cincinnati, OH is seeking a Marketing and Sales Operations Specialist to optimize lead generation and streamline marketing processes. You will create marketing content, manage materials, maintain inventory, keep trailer inventory current, coordinate with vendors, and support CRM tools to drive growth in a fast-paced trailer dealership.

The role requires a bachelor's degree in business or related field, 2+ years in operations/transportation, strong analytics, and

Qualifications

• Bachelor's degree in business, operations management, or related field, or equivalent work experience.
• 2+ years of operations experience in transportation, logistics, or heavy equipment preferred.
• Proven ability to manage budgets and deliver financial results.
• Strong analytical skills; able to evaluate data and use it to make decisions.
• Strong organizational, planning, and problem-solving skills with close attention to detail.
• Excellent interpersonal and customer service skills.
• Able to thrive in a fast-paced environment.
• Proficient in Microsoft Office.
• CDL and mechanical knowledge a plus.

Responsibilities

• Develop and implement strategies to improve lead generation and conversion rates.
• Create marketing materials, including social media posts, blog posts, and print materials.
• Maintain an inventory of marketing materials and coordinate new material as needed.
• Keep website trailer inventory current and accurate.
• Manage outside vendors for printing, apparel, and promotional items.
• Analyze and report on market trends and competitor activity to support business decisions.
• Support CRM tools and processes to drive sales and marketing growth.
• Compile daily lead lists and assign them to the sales team.
• Coordinate with transportation vendors to assign and track trailer moves from the plant.
• Work with insurance companies to file claims for new trailers damaged in transit and damaged rental trailers.
• Enter trailer details, sales figures, and other key data accurately.
• Maintain an organized filing system for sales and administrative staff.
• Support the management team and sales staff as needed.
• Perform other duties as assigned.

Skills

Lead generation

Marketing content

CRM tools

Budget management

Analytics

Organizational skills

Customer service

Microsoft Office

CDL knowledge a plus

Education

Bachelor's degree in business or related field

Tools

CRM software

Job description

Interstate Utility Trailer in Cincinnati, OH is seeking a Marketing and Sales Operations Specialist to optimize lead generation and streamline marketing processes. You will create marketing content, manage materials, maintain inventory, keep trailer inventory current, coordinate with vendors, and support CRM tools to drive growth in a fast-paced trailer dealership.

The role requires a bachelor's degree in business or related field, 2+ years in operations/transportation, strong analytics, and