Marketing Operations Lead: Projects & Events

WaterStone Bank; Wauwatosa (WI); On-site; USD 70,000 - 110,000; Full time

Benefits offered by this job

Medical, Dental, Vision

401(k) matching

Employee Stock Ownership Plan

Paid Time off

Paid Holidays

Flexible Spending Account

Pet Insurance

Job summary

WaterStone Bank is seeking a Marketing Operations Manager to drive the bank's marketing strategy, lead department-wide projects, and coordinate operations. This role combines hands-on execution with strategic leadership, mentoring staff and aligning initiatives with bank priorities.

The position focuses on planning events, managing budgets, and coordinating advertising, PR, and external communications across business lines, while ensuring regulatory alignment and strong stakeholder relationships.

Qualifications

• 3–5 years of experience in marketing, communications, project management or a related field.
• 1–2 years supervising employees or leading projects and cross-functional teams.
• Bachelor's degree in Marketing, Communications, Business or a related field, or equivalent work experience.

Responsibilities

• Translate department priorities into actionable plans and manage projects from intake through completion.
• Lead marketing and communications projects across teams, balancing hands-on work with delegation.
• Plan and execute Bank events and sponsorship activations, including budgets and on-site coordination.
• Coordinate paid advertising, PR and external communications with vendors and agencies.
• Serve as the primary liaison for WaterStone Investment Services, ensuring accuracy and regulatory alignment.
• Develop staff by setting expectations, providing feedback, and supporting growth.
• Assist with department planning, budgets and process improvements.

Skills

Project management

Marketing operations

Team leadership

Event planning

Education

Bachelor's degree or equivalent

Job description

WaterStone Bank is seeking a Marketing Operations Manager to drive the bank's marketing strategy, lead department-wide projects, and coordinate operations. This role combines hands-on execution with strategic leadership, mentoring staff and aligning initiatives with bank priorities.

The position focuses on planning events, managing budgets, and coordinating advertising, PR, and external communications across business lines, while ensuring regulatory alignment and strong stakeholder relationships.