Marketing Operations Manager (on-site)

WaterStone Bank; Wauwatosa (WI); On-site; USD 70,000 - 110,000; Full time

Benefits offered by this job

Medical, Dental, Vision

401(k) matching

Employee Stock Ownership Plan

Paid Time off

Paid Holidays

Flexible Spending Account

Pet Insurance

Job summary

WaterStone Bank is seeking a Marketing Operations Manager to drive the bank's marketing strategy, lead department-wide projects, and coordinate operations. This role combines hands-on execution with strategic leadership, mentoring staff and aligning initiatives with bank priorities.

The position focuses on planning events, managing budgets, and coordinating advertising, PR, and external communications across business lines, while ensuring regulatory alignment and strong stakeholder relationships.

Qualifications

• 3–5 years of experience in marketing, communications, project management or a related field.
• 1–2 years supervising employees or leading projects and cross-functional teams.
• Bachelor's degree in Marketing, Communications, Business or a related field, or equivalent work experience.

Responsibilities

• Translate department priorities into actionable plans and manage projects from intake through completion.
• Lead marketing and communications projects across teams, balancing hands-on work with delegation.
• Plan and execute Bank events and sponsorship activations, including budgets and on-site coordination.
• Coordinate paid advertising, PR and external communications with vendors and agencies.
• Serve as the primary liaison for WaterStone Investment Services, ensuring accuracy and regulatory alignment.
• Develop staff by setting expectations, providing feedback, and supporting growth.
• Assist with department planning, budgets and process improvements.

Skills

Project management

Marketing operations

Team leadership

Event planning

Education

Bachelor's degree or equivalent

Job description

Description

The purpose of the Marketing Operations Manager is...

The Marketing Operations Manager supports the successful execution of WaterStone Bank's marketing strategy by leading department-wide projects, coordinating marketing operations, planning events, and managing key internal and external relationships. As a working manager, this position provides operational leadership while contributing directly to the work of the department. The Manager helps translate priorities into actionable plans, keeps initiatives moving, develops assigned team members, and ensures work is completed effectively and in alignment with Bank priorities.

What you'll be doing in the Marketing Operations Manager position...

• Support the VP/Director of Marketing in translating department priorities into actionable plans and managing marketing projects from intake through completion. Establish objectives, responsibilities, timelines and communication needs; coordinate reviews and approvals; monitor progress; and elevate barriers or decisions when needed.
• Lead and contribute directly to marketing and communications projects, coordinating work across the Marketing team, business lines, Compliance, Purchasing and other stakeholders. Balance hands-on execution with appropriate delegation based on project needs and team capacity.
• Plan and execute Bank events and sponsorship activations, including budgets, vendors, logistics, communications, staffing and on-site coordination.
• Coordinate paid advertising, public relations and external communications. Manage applicable vendors or agencies, media placements, timelines, approvals, press materials, budgets and performance reporting.
• Serve as the primary Marketing liaison for WaterStone Investment Services. Manage requests and project plans, coordinate resources, and ensure work is accurate, timely and aligned with brand and regulatory requirements.
• Manage and develop assigned staff by setting clear expectations, providing feedback, delegating responsibilities and supporting professional growth.
• Assist with department planning, budgets, vendor relationships and process improvements.
• Other duties as assigned.

What you bring to WaterStone Bank...

Experience

Required

• 3-5 years of experience in marketing, communications, project management or a related field.
• 1-2 years of experience supervising employees or leading projects and cross-functional teams.

Preferred

• Experience in financial services or another regulated industry.

Education

Required

• Bachelor's degree in Marketing, Communications, Business or a related field, or equivalent work experience.

Working conditions

This position requires flexibility in work schedule, including occasional early morning, evening, or weekend responsibilities for events. The individual must be able to travel between Bank locations and off-site events as needed, provide proof of insurance, and maintain a valid driver's license and driving record in accordance with WSB's Vehicle Safety Policy.

Direct reports

Direct Reports - 1

Indirect Reports - 0

Benefits for Full-Time Position:

• Outstanding Medical, Dental, and Vision Insurance
• 401(k) matching
• Employee Stock Ownership Plan
• Paid Time off
• Paid Holidays
• Flexible Spending Account
• Pet Insurance
• And so much more!

Waterstone Bank is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law.

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities

This employer is required to notify all applicants of their rights pursuant to federal employment laws.

For further information, please review the Know Your Rights notice from the Department of Labor.